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Open nowPosted 16 days ago

Marketing Manager

MyCareersFuture94,028 open roles

Pay
SGD 5,000 – SGD 8,000 a month
Where
Central, Singapore
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Your applicationOpen nowMarketing ManagerMyCareersFuture · Central, Singapore
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This job: posted 16 days ago

The posting

Curos and Learning Point are part of a family-founded education group running after-school care and English enrichment centres across Singapore. We're looking for a Marketing Lead / Manager to own our growth — driving leads, managing a small team, and working closely with department heads to make sure what we market is something we can genuinely over-deliver on.

What you'll be doing:

  • Own the end-to-end lead pipeline across paid, organic, and referral channels
  • Plan and optimise Meta and Google Ads campaigns with a focus on cost-per-lead and conversion quality
  • Set monthly lead targets by centre and programme, reporting performance to the management team
  • Own the quarterly marketing roadmap, aligned to key enrolment seasons (e.g., P1 registration, school holidays)
  • Work closely with department heads (e.g., Head of English) to ensure messaging reflects what the programme genuinely delivers
  • Partner with Centre Leads to ground campaigns in on-the-ground realities — capacity, programme calendars, and enrolment targets
  • Oversee the content calendar across Instagram, Facebook, TikTok, website, and EDM
  • Review and approve all collateral before publication — social content, flyers, email campaigns, and listings
  • Own and manage the marketing budget; track spend and report ROI to leadership
  • Lead and develop a team of 3–4 marketers
  • Manage external vendors and agencies — briefs, timelines, and costs
  • Present strategy and recommendations to the management team on a regular cadence

Requirements

  • Bachelor's degree in Marketing, Communications, Business, or a related field
  • At least 5 years of marketing experience, with at least 2 years in a lead or managerial capacity
  • Proven track record in lead generation and performance marketing — able to point to campaigns run and results driven
  • Hands-on experience with Meta Ads Manager and Google Ads; comfortable with analytics dashboards and drawing actionable insights
  • Experience working cross-functionally with non-marketing stakeholders to align campaigns with business objectives
  • Comfortable owning a budget and reporting ROI to leadership
  • Experience managing or mentoring a small team
  • Strong project management and communication skills — able to balance strategy with hands-on execution
  • Familiarity with EDM platforms, Canva, and CRM/lead tracking tools is advantageous
  • Background in education or consumer services is a plus, but not required
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