The posting
Role Definition:
- Plans, develops, manages and directs strategic sales, commercial and operational activities across the Asia Pacific region to achieve forecasted sales, revenue, margin, market share and profitability objectives.
- Develops and implements a sustainable long-term growth strategy for the region while ensuring customer satisfaction, operational excellence, governance, compliance and talent development.
- Leads the regional organization and serves as the executive representative of MWM within APAC.
Responsibilities:
- Deliver regional sales, revenue, margin and market share targets while maintaining full accountability for business performance.
- Develop and execute regional, country and key account strategies to drive profitable growth and strengthen MWM's market position across APAC.
- Lead business development activities, identify new market opportunities and establish strategic partnerships to expand the regional business.
- Build, maintain and strengthen executive-level customer relationships while ensuring exceptional customer satisfaction and long-term business partnerships.
- Direct and manage sales forecasting, pipeline management and commercial negotiations to achieve growth and profitability objectives.
- Develop and implement regional business plans, organizational strategies and operational initiatives aligned with global business objectives.
- Lead, develop and coach theregional leadership team while ensuring succession planning, talent development and employee engagement.
- Ensure compliance with all corporate policies, legal requirements and governance standards while protecting company assets and minimizing business risk.
Skills Required
Strategic Thinking:
- Knowledge of the importance of "big picture" thinking and planning; ability to apply organizational acumen and competitiveness to identify and maintain focus on key success factors for the organization.
Business Development:
- Identifying, creating, and pursuing opportunities that help a company grow revenue, expand markets, build strategic partnerships, and achieve long-term business objectives.
Relationship Management:
- Knowledge of relationship management techniques; ability to establish and maintain healthy working relationships with clients, vendors, and peers.
Sales Forecasting &Commercial Acumen
- Understanding Caterpillar's business segments, growth strategy, customers, dealers, products, services, and the commercial drivers that affect business performance.
- Predict future sales demand and revenue by analyzing market conditions, customer activity, businesspipelines, dealer feedback, historical trends, and economic indicators to support business planning and decision making.
Leadership
- Inspire, influence, and empower others to achieve business goals while demonstrating Caterpillar's values, driving results, developing people, and creating a culture of trust, accountability, and continuous improvement.



