The posting
Marketing Manager - Premium Sports & Lifestyle
26th Floor, The Finance Center, 26th Street corner 9th Avenue, BGC
Onsite | Dayshift
About the Role:
We're looking for a dynamic and strategic Marketing Manager to elevate brand presence and engagement across all channels. In this role, you will lead end-to-end marketing efforts from campaign strategy to execution targeting athletes and lifestyle enthusiasts. You'll drive visibility, connect with communities, and help grow a brand rooted in performance, innovation, and style.
Key Responsibilities:
- Develop and execute integrated marketing campaigns across digital, social, retail, and experiential channels
- Lead partnerships, sponsorships, and collaborations with athletes, teams, influencers, and events
- Oversee the production of high impact content photoshoots, videos, and creative assets for multiple platforms
- Analyze campaign performance using data and insights to continuously optimize strategy
- Maintain brand consistency and storytelling across all marketing touchpoints
- Collaborate with e-commerce and retail teams to roll out effective promotional campaigns
Qualifications:
- 4+ years of marketing experience, preferably in premium lifestyle, activewear, or sports-focused brands
- Strong grasp of digital marketing, brand building, and community engagement
- Proven ability to manage external partners such as agencies and influencers
- Creative mindset with strong attention to detail and storytelling
- Excellent organizational, communication, and project management skills
- Passion for sports, fitness, or the active lifestyle space is a big plus



