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Open nowPosted 83 days ago

【27届校招】用户增长产品经理

poizon/578078162 open roles

Where
Shanghai, Chinese Mainland
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Your applicationOpen now【27届校招】用户增长产品经理poizon/578078 · Shanghai, Chinese Mainland
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The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market. poizon/578078 postings stay open a median of 1 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.7%14 days
  5. 35.6%30 days
  6. 58.0%60 days
This job: posted 83 days ago

poizon/578078 median: 1 days open

The posting

1. 负责得物 App 用户增长方向的产品工作,覆盖新用户获取、激活、留存、召回的全生命周期; 2. 并迭代拉新转化产品功能(新用户:设计并迭代拉新转化产品功能(新用户引导、新人专享、分享裂变等),提升各渠道获客效率; 3. 构建用户增长数据监控体系:分析各渠道获客成本(CAC)和用户质量(LTV、留存率),优化投放策略; 4. 协同营销、运营、算法团队:推动增长实验的落地执行,通过 A/B 测试持续优化增长策略; 5. 创新的增长玩法和产品形态(社交:探索创新的增长玩法和产品形态(社交裂变、内容种草、积分体系等),寻找新的增长杠杆。

1. 2027届应届生,本科及以上学历; 2. 对用户增长有热情和理解,了解 AARRR 模型、漏斗分析、用户分群等增长方法论; 3. 具备较强的数据分析能力,熟练使用 SQL 者优先,能从数据中发现增长机会; 4. 具备创意和实验精神,乐于尝试新玩法,有增长相关实习或项目经验者优先; 5. 结果导向,具备较强的自驱力和执行力,能在快节奏中推动目标达成。

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