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Open nowPosted 7 hours agoWe saw it 59 min after it went up

海外用户新区域-导购运营(用户留存方向)

poizon/referral558 open roles

Where
Shanghai, Chinese Mainland
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Your applicationOpen now海外用户新区域-导购运营(用户留存方向)poizon/referral · Shanghai, Chinese Mainland
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  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on poizon/referral's own form.

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The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market. poizon/referral postings stay open a median of 1 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.7%14 days
  5. 35.6%30 days
  6. 58.0%60 days
This job: posted 7 hours ago

poizon/referral median: 1 days open

The posting

1、导购侧留存 & 访频策略设计:基于用户需求洞察(货品洞察, 内容洞察),立足导购场景(推荐流、金刚位,主题活动)等,设计用户分层回访、内容导购策略,持续提升用户回访频次、回访留存、导购渠道访问占比; 2、导购机制落地:协同搜索,推荐,商详等主场域设计导购推荐策略,拉动用户主动回访;探索内容导购的有效性; 3、实验与数据复盘:搭建导购侧 A/B 实验,验证形式、内容、权益、策略对访频 & 留存的影响; 4、市场与竞品调研:跟踪同赛道海外电商导购、社媒导购、私域导购玩法,理解目标市场用户社交习惯、偏好;对用户访购行为保持好奇心,形成用户洞察到用户策略的落地; 5、跨团队协同。

1、本科及以上,4年及以上海外电商 / 独立站 / 导购 / 私域用户增长经验,有导购、达人导购、推荐消息、用户召回场景实操经验优先; 2、核心能力:懂留存、访频类指标,不是只做成交转化;能够独立设计召回、回访、分层触达方案,会设计 A/B 实验,熟练看埋点数据,能通过数据定位问题、迭代策略; 3、熟悉海外用户导购形式,内容和玩法; 4、目标导向,能够接受以回访频次、留存、导购渠道访问为核心 KPI,而不是单纯成交;思路清晰,擅长拆解长期留存问题,有耐心做长线运营。

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