The posting
Help create connected experiences that make every interaction matter.
At Resmed, we're looking for an Omnichannel Activation Lead, Americas Consumer and Provider who can turn business priorities into meaningful marketing strategies that connect with customers across their journey. In this role, you'll help shape how Consumer and Provider audiences experience our brand, bringing together data, insight, and collaboration to create marketing approaches that are clear, relevant, and impactful.
You'll partner closely with Americas marketing teams, channel leaders, and cross-functional stakeholders to align campaigns, journeys, and experiences around customer needs and business goals. Your ability to combine strategic thinking with practical execution will help teams make better decisions, simplify complexity, and focus on the actions that drive growth and engagement.
Through thoughtful leadership and a customer-centered mindset, you'll help ensure marketing efforts are connected, measurable, and built around the moments that matter most to patients, providers, and customers.
What You'll Do
- Lead the development of omnichannel marketing strategies in partnership with Americas marketing teams to support Consumer and Provider business objectives.
- Shape integrated approaches across campaigns, journeys, and experiences that align with audience needs, business priorities, and growth opportunities.
- Identify key moments within the patient and customer journey and translate insights into meaningful engagement strategies.
- Use data, performance metrics, customer insights, and market understanding to guide decision-making and strengthen marketing effectiveness.
- Translate complex performance trends and business context into clear, actionable narratives for stakeholders.
- Simplify complex challenges by helping teams align on priorities and focus on high-impact opportunities.
- Partner with channel leaders and cross-functional teams to create connected and coordinated marketing activation strategies.
- Build alignment across diverse stakeholders, bringing clarity and momentum to strategic discussions and decisions.
- Coach and support marketers and partners in developing stronger omnichannel capabilities and customer-centered approaches.
- Ensure marketing strategies align with brand standards and applicable healthcare and regulatory marketing requirements across the Americas region.
What You Bring
- Bachelor's degree or equivalent experience.
- Experience developing omnichannel marketing strategies across multiple channels, platforms, and audience journeys.
- Experience in customer engagement, campaign strategy, and cross-functional leadership.
- Understanding of both consumer and healthcare provider marketing and how to create connected experiences across audiences.
- Data literacy with the ability to interpret results, identify meaningful trends, and develop actionable recommendations.
- Strong communication and storytelling capabilities that simplify complex information for different audiences.
- Ability to influence and lead across diverse stakeholder groups with varying priorities and perspectives.
- Strong collaboration and leadership skills that build trust, alignment, and capability development.
Nice to have
- Experience within healthcare, medical devices, or a highly regulated industry.
- Agency, consulting, or in-house agency experience.
- Interest in emerging healthcare technologies, evolving customer engagement practices, and digital marketing trends.
What Sets You Apart
- Customer Focus: You naturally look beyond channel metrics and keep customer needs at the center of decision-making.
- Strategic Curiosity: You ask thoughtful questions, seek patterns, and explore opportunities that improve outcomes over time.
- Collaborative Influence: You bring people together around shared goals and help move work forward through trust and alignment.
- Clarity in Complexity: You turn ambiguity into direction, helping teams focus on priorities that matter most.
- Continuous Learning: You embrace testing, learning, and adaptation to strengthen performance and improve experiences.
- Balanced Leadership: You combine long-term vision with practical judgment, enabling progress while maintaining strategic focus.
Why Join Resmed
At Resmed, your work contributes to a mission focused on helping people breathe better and live healthier, longer lives. You'll join a company that continues to invest in innovation, growth, and the future of healthcare while creating opportunities for employees to develop personally and professionally. Resmed offers flexible work arrangements, competitive compensation, and a comprehensive benefits package for eligible employees, including medical, dental, vision, life insurance, disability coverage, health savings and spending accounts, a 401(k), Employee Stock Purchase Plan, Employee Assistance Program, tuition assistance, generous paid time off, company holidays, floating days, and caregiver leave benefits.
Compensation & Additional Information
A reasonable estimate of the current base salary range for this position is $114,000 - $145,000. Individual pay decisions are based on factors including geographic work location, qualifications, skills, and experience. At Resmed, it is not typical for individuals to be hired at or near the top of the salary range.
Joining us is more than saying “yes” to making the world a healthier place. It’s discovering a career that’s challenging, supportive and inspiring. Where a culture driven by excellence helps you not only meet your goals, but also create new ones. We focus on creating a diverse and inclusive culture, encouraging individual expression in the workplace and thrive on the innovative ideas this generates. If this sounds like the workplace for you, apply now!
