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Open nowFirst seen 5 days ago

Marketing Manager - Japanese Language School (Tokyo Relocation)

Shanghai BSF354 open roles

Where
Taipei, Taipei, Taiwan
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Your applicationOpen nowMarketing Manager - Japanese Language School (Tokyo Relocation)Shanghai BSF · Taipei, Taipei, Taiwan

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  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on Shanghai BSF's own form.

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The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 58.1%60 days
This job: first seen 5 days ago

The posting

Job brief

Our client is a prominent player in the cross-border education industry, dedicated to providing high-quality academic planning, application guidance, and localized learning support for students pursuing international education. With in-depth insights into Japanese education markets, it has built a stable service network and an excellent reputation in target regions. Currently in a phase of business expansion, the company continuously optimizes its service system to meet the growing needs of more students, and strives to be a core bridge connecting high-quality educational resources between global Chinese-speaking community and Japan. We're excited to welcome a proactive leader who can elevate our online marketing reach and connect more students with life-changing Japanese language learning experiences!

Please note that this position requires relocating to Tokyo,Japan.

Responsibilities

  • Develop and execute digital admission strategies to attract global students, including optimizing online channels (social media, study-abroad forums, targeted ads, and lead-generation campaigns).
  • Drive end-to-end enrollment: from lead nurturing (via email, virtual consultations) to application review, visa support coordination, and conversion of prospects into enrolled students.
  • Focus on expanding recruitment in Chinese-speaking markets, leveraging fluent Chinese communication to engage with students, agents, and partners.
  • Analyze enrollment data, track digital campaign performance, and iterate strategies to meet monthly/quarterly admission KPIs.
  • Collaborate with marketing and academic teams to refine student-facing materials (digital brochures, web content, virtual open house sessions).

Requirements

  • 3+ years of experience in online admission/customer acquisition, preferably in education (language schools, study-abroad programs, or international education).
  • Fluent Mandarin Chinese (spoken/written) is highly preferred ability to engage Chinese speaking students, parents, and education agents effectively.
  • Strong Japanese communication skills (business-level); English proficiency is a plus.
  • Deep understanding of digital recruitment tools: social media platforms (WeChat,Line, Xiaohongshu，LinkedIn,etc.), lead management systems, and online advertising (Google Ads, social ads).
  • Results-oriented mindset with a track record of meeting enrollment targets through digital initiatives.
  • Cross-cultural awareness and ability to work with a diverse team and student base.
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