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Open nowPosted 77 days ago

Growth Marketing Specialist (Web-to-App Funnels)

stillfrontgroup36 open roles

Where
Zagreb, Croatia
Work mode
Hybrid
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Your applicationOpen nowGrowth Marketing Specialist (Web-to-App Funnels)stillfrontgroup · Zagreb, Croatia
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Early applications get read.

7.8% of postings close within 7 days. Measured by our own scanner across the market. stillfrontgroup postings stay open a median of 2 days.

Share of postings closed within
  1. 1.6%1 day
  2. 3.4%3 days
  3. 7.8%7 days
  4. 14.3%14 days
  5. 33.7%30 days
This job: posted 77 days ago

stillfrontgroup median: 2 days open

The posting

Nanobit is a Zagreb-based mobile entertainment studio and part of Stillfront Group. For 15+ years we've built games and interactive stories played by tens of millions of people worldwide. We're now expanding into a new product category: short-form vertical drama for mobile audiences. We're building it with the same craft and audience focus that has defined our games.

About the role

We’re building a short-form drama app featuring AI-generated vertical series. A key part of how the product grows is web-to-app funnels: landing pages where viewers discover a story, engage, subscribe, and then continue in the app. Your job is to create, test, and optimise these funnels. The short drama category is new, the playbook is being written in real time — if you love experimenting, digging into numbers, and figuring out what makes people click, this role is for you.

How will you spend your day?

  • Creating new funnel variations daily — landing pages, offers, and paywalls
  • Setting up and running A/B tests: launching experiments, tracking results, scaling what works
  • Analysing funnel data to find where users drop off and why
  • Coordinating with the marketing team on budget allocation and campaign performance
  • Following web2app and performance marketing trends and bringing new ideas to the table

What we are looking for

  • An analytical mindset — you enjoy working with numbers and drawing conclusions from data
  • A test-and-learn approach: you form hypotheses about what will work and validate them with data
  • Interest in consumer psychology and what drives users to convert
  • Ability to quickly learn new tools and technologies
  • Team spirit and good collaboration skills

Nice to have

  • Experience with A/B testing, CRO, performance marketing, or subscription products
  • Familiarity with analytics tools (Amplitude, Tableau)
  • Any funnel or landing page you’ve built yourself — even as a side project, we’d love to see it

What we offer

  • A new product and the opportunity to build, test and scale our web-to-app funnels from day one
  • Direct collaboration with the marketing, product, content and creative teams that ship the actual show — your funnels are the front door to it
  • Additional financial benefits based on annual success, such as a Christmas bonus, Easter bonus, summer bonus, as well as referral bonuses and covered transportation expenses
  • Work-life balance: we are dedicated to our work, but also understand the importance of flexibility, switching off and recharging. Based on that, we offer flexible working hours and a hybrid work model, with office days mandatory from Tuesday to Thursday. Each one of our teammates enjoys an hour-long lunch break and 24 days of annual leave.
  • We sponsor your monthly Multisport membership and offer you a free annual health check-up, healthy (and not so healthy) snacks, free lunch each day when working from the office and occasional discounts on various services and products.
  • Parents, you are included too! We got your back with kindergarten compensation and soon-to-be parents can look forward to a baby bonus!
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