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Open nowFirst seen 4 days ago

Director of E-commerce Growth

tenengroup/93.00c8 open roles

Where
Tel Aviv, Israel
Work mode
On site
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Your applicationOpen nowDirector of E-commerce Growthtenengroup/93.00c · Tel Aviv, Israel

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Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
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  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 58.1%60 days
This job: first seen 4 days ago

The posting

Theo Grace | Global eCommerce Jewelry Brand

Theo Grace is a digital-first jewelry and fashion startup redefining personalization as pure style. Co-founded with creative direction from fashion icon Nicky Hilton, we are building a modern international brand on a steep upward curve, scaling rapidly across the U.S. and beyond. We are technology-driven, performance-oriented and deeply focused on crafting pieces that celebrate identity and personal story.

About the Role :

We are looking for a highly experienced Director of E-commerce Growth to own the customer journey from the first click to purchase.

You will own everything that happens after the click – landing pages, product discovery, product pages, personalization, pricing, promotions, upsells, cart and checkout – with a clear focus on improving conversion, AOV, revenue and profitability.

This is a senior, hands-on leadership role combining commercial thinking, product and UX intuition, analytics, AI and fast execution. You will lead a small team of 1–2 people and work closely with Marketing, Creative, Merchandising, Design, Data and Technology.

Responsibilities

What You'll Own

  • The full click-to-purchase funnel and overall site performance.
  • Core growth metrics including CVR, Add-to-Cart, AOV, Items per Order and Revenue per Session.
  • The experimentation roadmap – identifying, prioritizing and executing high-impact A/B tests.
  • Pricing, promotions, bundles, upsells and cross-sells, balancing growth with profitability.
  • On-site merchandising, product discovery and personalization.
  • Lead and develop a small team, while remaining deeply hands-on.

What You'll Do

  • Analyze funnels and customer behavior to identify friction and growth opportunities.
  • Turn data and customer insights into new flows, experiences and experiments.
  • Continuously test landing pages, PDPs, navigation, messaging, pricing, promotions and checkout.
  • Define which products and offers to promote, to whom and when.
  • Improve UX/UI, product discovery and the overall shopping experience.
  • Work hands-on with designers, developers and data teams to move ideas quickly from hypothesis to production.
  • Use AI extensively to accelerate analysis, research, ideation, experimentation and execution.

Requirements

  • AI-first mindset with hands-on experience using AI tools to improve productivity and business outcomes.
  • 5+ years of relevant experience in E-commerce, Product Growth, CRO or Digital Product.
  • Significant experience owning high-volume B2C e-commerce funnels, preferably in a paid-acquisition-driven business.
  • Proven track record of improving conversion, AOV, revenue and profitability.
  • Extensive hands-on experience with A/B testing and experimentation.
  • Experience leading and developing a small team, while maintaining a strong hands-on approach.
  • Strong analytical skills and the ability to work independently with funnel and customer data.
  • Strong understanding of e-commerce, customer psychology, UX, pricing, promotions and unit economics.
  • Highly creative, curious and commercially minded.
  • Comfortable moving between strategy, people leadership and hands-on execution, with strong ownership and accountability.
  • High-level English.

Advantages

  • Experience in D2C brands acquiring customers at scale through Meta, Google, TikTok or other paid channels.
  • Experience with personalized/customizable products.
  • Experience with AI-driven personalization, recommendation or e-commerce tools.
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