Skip to content
CV Rocket
Get started
How it worksThe enginePricingBlogContactSign in

Open nowPosted 12 hours ago

Associate Director of Social Media

Vale Concepts16 open roles

Where
Seattle, Washington, United States
Get the CV for this job

From $25 per CV, paid once. No subscription.

Your applicationOpen nowAssociate Director of Social MediaVale Concepts · Seattle, Washington, United States

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on Vale Concepts's own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market. Vale Concepts postings stay open a median of 8 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.7%14 days
  5. 35.6%30 days
  6. 58.0%60 days
This job: posted 12 hours ago

Vale Concepts median: 8 days open

The posting

About Vale

At Vale, our goal is to make magic and bring the real benefits of matcha to a billion people. We are a group of fun-loving, matcha enthusiasts who believe that a good idea can come from anywhere. Vale is a Seattle startup making magic through cutting-edge technology, automation, and world class hospitality experiences. We are a dynamic and highly cross functional team with a wealth of experience in food service, food automation, software engineering, aerospace, and consumer electronics. We have come together to develop the Matcha experience of the future — whether that’s in a cafe, your neighborhood park, or at home.

The Opportunity

We're looking for an Associate Director of Social Media to help make Vale a brand people can't stop watching, sharing and talking about. You'll own our social presence from big picture strategy to hands on creation, content calendars, publishing and community engagement. Think bold campaigns, behind the scenes magic, cultural moments and stories that make people stop scrolling.

As social is often a customer’s first touchpoint with Vale, it’s critical that our presence sets the tone and reflects our core brand values while pushing boundaries to deliver engaging, standout content. You’ll set the vision, develop a compelling and distinctive content strategy, and continuously evolve our platform approach to make our products stand out in the algorithm. Social at Vale isn’t just about posting or conversion - it’s a creative engine that translates the brand’s personality, educates our audience, and drives awareness.

This is a high-visibility, high impact role for a confident leader with a growth mindset. The ideal candidate is imaginative, culturally fluent, organized, and analytically sharp.

About you

You are someone who is enthusiastic about matcha, obsessed with innovation, and loves being a part of a dynamic team.

  • Enthusiastic about matcha. The world of matcha is huge, so you should be curious about its benefits, flavor profiles, and methods of preparation.
  • Detail Oriented. Take pride in your craft and ensure Vale’s products are consistent, repeatable, and of the highest quality.
  • Versatile. Bringing matcha to a billion people is dynamic work! You should be comfortable sharing your expertise in one area, but capable of owning something new in another.
  • A bar raiser with proven experience. You don’t just meet the standard — you raise it. You bring deep, hands-on expertise that elevates everyone around you and sets a new benchmark for what great looks like.
  • Excited to be a part of a growing team. Vale is a growing company and we want you to grow with us.

What You'll Bring:

  • 4-8 years of experience in social strategy, content, digital storytelling and community engagement
  • Experience growing and managing social teams in fast-paced environments
  • Understanding of TikTok, Instagram, YouTube, and emerging platforms - including algorithms, formats, and cultural nuance
  • Strong ownership mentality and comfort navigating ambiguity in a startup environment
  • Excellent communication skills and the ability to work cross-functionally
  • Curiosity, rigor, and a desire to continuously improve processes and outputs

What You'll Do:

Leadership

  • Be the social expert and point of view internally for all content
  • Own Vale’s content creator relationships across agencies, paid social, cafe social, and more
  • Partner with leadership and all cross-functional Vale teams to ensure content supports the entire ecosystem
  • Serve as the social side of Public Relations + Comms team with real-time updates, cultural reactions, and risk management

Social Strategy and Execution

  • Own Vale’s social platforms end to end, including content creation, publishing, engagement, and performance
  • Build scalable systems for content ideation, production, posting, and reporting
  • Ensure external partners support speed and scale without diluting brand voice or quality
  • Define and own Vale’s social strategy across Instagram, TikTok, YouTube, and emerging platforms
  • Own Vale’s content pillars, creative frameworks, channel-specific tactics, and posting cadence
  • Lead ideation and planning for our social calendar, balancing company-wide objectives with content that is fun, witty, educational, and culturally relevant

Bonus Points

  • Proven success at a fast-paced startup
  • Passion for Matcha
  • Ability to work in Adobe Suite or other design and video editing software

Compensation and Benefits

  • $125-145K base salary, depending on experience, plus meaningful equity in a self-funded company with minimal outside dilution. We're building for the long term, with the independence to make bold decisions, stay focused on our vision, and grow without outside investor pressure.
  • Medical, Dental, and Vision benefits
  • Commuter support and meaningful equity participation.
  • An opportunity to earn annual bonuses
  • Unlimited matcha
From $25, paid onceGet the CV for this job

What happens when you press

One press. We do the rest.

  1. A CV for this posting

    Written against Vale Concepts's own wording, from every piece of relevant proof in your profile.

  2. 25 readers review it

    Recruiter, hiring manager, skeptic and more read every draft, round after round. You get the best round.

    The review screen in CV Rocket: how each CV was read, round by round.

  3. We apply on Vale Concepts's form

    Our application engine gets through the hardest forms there are. Where a question needs you, AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

    An application in CV Rocket: every answer filled in on the employer's form.

  4. Every reply, sorted

    Vale Concepts's answer lands in your private mailbox, and we classify it on arrival: interview, question, rejection.

    The CV Rocket inbox: each employer reply classified as an interview, an action or a rejection.

  5. Reply with AI

    AI helps you write the email, checks it and sends it. We show you whether the recruiter read it.

  6. The interview in your calendar

    Full integration with your calendar. The invitation goes straight in.

    An interview invitation in the CV Rocket inbox, added to the candidate's calendar.
Get the CV for this job

From $25 per CV, paid once. No subscription.

Why it works

3×

more interviews than doing it yourself with ChatGPT.

ChatGPT writes a CV and never learns what happened to it. We see every reply. For each CV we know:

  • How it was written, and how the review scored it
  • When we applied, and how long after the posting went up
  • Which posting, which company, which city
  • Who got the interview, and who heard nothing

That is how we know which CVs get called.

Get the CV for this job

From $25 per CV, paid once. No subscription.

The numbers game

More applications. More interviews.

Every application goes out with its own CV, written for that posting and paid once. Send enough of them and the law of large numbers finds you the job.

Get the CV for this job
By hand5–10
With CV Rocket100
applications a day

Nearby

Live postings like this one

Same employer first, then the same role elsewhere.

Before you press

Straight answers

Get the CV for this job

From $25 per CV, paid once. No subscription.

What if my background isn't good enough?

We make the most of the background you have. The CV uses every piece of relevant proof your profile holds, and one of the 25 readers reads your whole profile and flags what the CV left out.

Do you really apply for me?

Yes, on the employer's own form, the hardest ones included. Where a question needs you, you answer it right there and AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

Is it a subscription?

No. You pay once per CV, from $25. Every application goes out with its own CV, written for that posting.

One job. One CV.
Paid once.

Pick the posting you want. We write for it, apply for you and catch the reply.

Get the CV for this job

From $25 per CV, paid once. No subscription.