Skip to content
CV Rocket
Get started
How it worksThe enginePricingBlogContactSign in

Open nowPosted 351 days ago

BRAND MANAGER

Varun Beverages Limited (VBL)27 open roles

Where
Morocco
Work mode
On site
Get the CV for this job

From $25 per CV, paid once. No subscription.

Your applicationOpen nowBRAND MANAGERVarun Beverages Limited (VBL) · Morocco

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on Varun Beverages Limited (VBL)'s own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

13.4% of postings close within 7 days. Measured by our own scanner across the market. Varun Beverages Limited (VBL) postings stay open a median of 5 days.

Share of postings closed within
  1. 2.2%1 day
  2. 4.6%3 days
  3. 13.4%7 days
  4. 21.6%14 days
  5. 36.2%30 days
  6. 59.0%60 days
This job: posted 351 days ago

Varun Beverages Limited (VBL) median: 5 days open

The posting

Job Description

Principales missions sont :

  • Aider à la définition de la vision et le positionnement des marques en fonction des tendances de marché et des insights consommateurs, en collaboration avec le partenaire international.
  • Élaborer le Brand Plan annuel (objectifs, stratégie, activation, budget).
  • Piloter les objectifs de croissance, notamment en volume, en valeur et en part de marché.
  • Identifier les opportunités d’innovation (nouveaux produits, reformulation, packaging).
  • Tester et valider les innovations via des études de marché & panels consommateurs.
  • Concevoir et mettre en œuvre les campagnes de communication BTL & ATL
  • Définir les stratégies de visibilité et de promotion avec les équipes Trade Marketing et Sales.
  • Suivre la mise en place des activations en magasin et des promotions consommateurs.
  • Suivre et analyser les KPIs de performance (ventes, part de marché, rentabilité, ROI des campagnes).
  • Effectuer un benchmark concurrentiel pour ajuster les stratégies en fonction du marché.

Profil recherché :

Bac+5 en Marketing, Commerce, Gestion ou équivalent (école de commerce, ingénierie ou université)

8 ans d’expérience minimum en marketing FMCG, idéalement dans les catégories agroalimentaires

Compétences clés :

Maîtrise du marketing mix Solide expérience en Brand Management & Communication 360°. Bonne connaissance des études de marché et panels consommateurs. Excellentes compétences en gestion de projet & coordination multi-équipes. Capacité à analyser les données et prendre des décisions basées sur les insights. Esprit créatif & capacité d’innovation pour challenger le marché. Leadership, capacité à influencer et forte orientation résultats. Bonne maîtrise des outils digitaux & social media.

About Us

RJ Corp is a leading Indian conglomerate with a diversified presence across Food and Beverages, Quick-Service Restaurants, Retail, Healthcare, and Education. With operations across India and international markets including Nepal, Sri Lanka, Zambia, Morocco, and Nigeria, we are the powerhouse behind some of the most recognized global and homegrown brands.

🔹 Group Companies:

  • Varun Beverages Ltd (VBL): VBL is a flagship business of RJ Corp and the world’s largest PepsiCo franchise bottler (outside US), managing a wide portfolio including Pepsi, Mountain Dew, Sting, 7UP, Tropicana, Aquafina, Slice, and Gatorade.
  • Devyani International Ltd (DIL): India’s largest franchisee of Yum! Brands, operating KFC, Pizza Hut, Costa Coffee, and homegrown brands like Vaango and Food Street.
  • Devyani Food Industries Ltd (DFIL): A key player in food processing and dairy, known for the Cream bell ice cream brand and other high-quality offerings.
  • RJ Corp Retail: Retail partner for premium global brands like Nike and TWG Tea, bringing world-class lifestyle and performance products to consumers.
  • Cryoviva & Lineage Healthcare: Offering stem cell banking and premium maternity care through modern facilities and expert services.
  • DPS & MMI Schools: Advancing quality education through schools in partnership with Delhi Public School Society and Modern Montessori International.

Varun Beverages Morocco (VBM) is one of the largest franchisees of PepsiCo globally (outside the United States), and a key player in the beverage industry. As a flagship company of the diversified RJ Corp group, VBL is engaged in the manufacturing, bottling, and distribution of a wide range of carbonated soft drinks, non-carbonated beverages, packaged drinking water under trademarks owned by PepsiCo and Snacks (VBM is manufacturing Cheetos and distributing Lays, Cheetos, and Doritos).

With a strong footprint across India, Nepal, Sri Lanka, Morocco, Zambia, and Zimbabwe, VBL operates numerous state-of-the-art manufacturing facilities and an extensive distribution network. The company’s product portfolio includes popular global brands such as Pepsi, Mirinda, 7UP, and Aquafina.

Driven by operational excellence, sustainability, and innovation, Varun Beverages continues to expand its reach while maintaining the highest standards of quality, safety, and customer satisfaction. The company is listed on Indian stock exchanges and is recognized for its robust growth, efficient supply chain, and commitment to long-term value creation.

From $25, paid onceGet the CV for this job

What happens when you press

One press. We do the rest.

  1. A CV for this posting

    Written against Varun Beverages Limited (VBL)'s own wording, from every piece of relevant proof in your profile.

  2. 25 readers review it

    Recruiter, hiring manager, skeptic and more read every draft, round after round. You get the best round.

    The review screen in CV Rocket: how each CV was read, round by round.

  3. We apply on Varun Beverages Limited (VBL)'s form

    Our application engine gets through the hardest forms there are. Where a question needs you, AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

    An application in CV Rocket: every answer filled in on the employer's form.

  4. Every reply, sorted

    Varun Beverages Limited (VBL)'s answer lands in your private mailbox, and we classify it on arrival: interview, question, rejection.

    The CV Rocket inbox: each employer reply classified as an interview, an action or a rejection.

  5. Reply with AI

    AI helps you write the email, checks it and sends it. We show you whether the recruiter read it.

  6. The interview in your calendar

    Full integration with your calendar. The invitation goes straight in.

    An interview invitation in the CV Rocket inbox, added to the candidate's calendar.
Get the CV for this job

From $25 per CV, paid once. No subscription.

Why it works

3×

more interviews than doing it yourself with ChatGPT.

ChatGPT writes a CV and never learns what happened to it. We see every reply. For each CV we know:

  • How it was written, and how the review scored it
  • When we applied, and how long after the posting went up
  • Which posting, which company, which city
  • Who got the interview, and who heard nothing

That is how we know which CVs get called.

Get the CV for this job

From $25 per CV, paid once. No subscription.

The numbers game

More applications. More interviews.

Every application goes out with its own CV, written for that posting and paid once. Send enough of them and the law of large numbers finds you the job.

Get the CV for this job
By hand5–10
With CV Rocket100
applications a day

Nearby

Live postings like this one

Same employer first, then the same role elsewhere.

Before you press

Straight answers

Get the CV for this job

From $25 per CV, paid once. No subscription.

What if my background isn't good enough?

We make the most of the background you have. The CV uses every piece of relevant proof your profile holds, and one of the 25 readers reads your whole profile and flags what the CV left out.

Do you really apply for me?

Yes, on the employer's own form, the hardest ones included. Where a question needs you, you answer it right there and AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

Is it a subscription?

No. You pay once per CV, from $25. Every application goes out with its own CV, written for that posting.

One job. One CV.
Paid once.

Pick the posting you want. We write for it, apply for you and catch the reply.

Get the CV for this job

From $25 per CV, paid once. No subscription.