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Open nowFirst seen 4 days ago

Media Buyer - Affiliate Lead Generation

Whitecollars29 open roles

Where
Rio de Janeiro, State of Rio de Janeiro, Brazil, Remote
Work mode
Remote
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Your applicationOpen nowMedia Buyer - Affiliate Lead GenerationWhitecollars · Rio de Janeiro, State of Rio de Janeiro, Brazil, Remote

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  5. 35.6%30 days
  6. 58.1%60 days
This job: first seen 4 days ago

The posting

Company Overview

Our client is a fast-growing performance marketing company specializing in affiliate lead generation across multiple high-performing verticals. Focused on scaling ROI-positive campaigns through data-driven strategy and high-volume creative testing, the company operates in a fast-paced, growth-oriented environment where ownership, innovation, and performance are highly valued.

Job Summary

Our client is seeking a performance-driven Media Buyer - Affiliate Lead Generation to join their affiliate LeadGen team. This role is ideal for someone with strong Meta advertising expertise, a sharp analytical mindset, and the ability to consistently launch profitable campaigns. The ideal candidate thrives in a testing-heavy environment, combines creativity with data-driven decision-making, and is motivated by performance-based growth opportunities.

This position is open to candidates across different experience levels, as compensation is largely performance-based and tied to results.

Work Arrangements

Reporting To: Founder

Location: Remote

Work Schedule: 8 hours/day - 5 days/week

Time Zone: Minimum 7 hours overlap with EST business hours (9 AM - 5 PM EST)

Compensation: Performance-based structure with base compensation and incentives.

Key Responsibilities

  • Launch, manage, and optimize Meta advertising campaigns across multiple lead generation verticals.
  • Drive consistent ROI through daily campaign analysis and optimization.
  • Develop and test high-converting ad creatives, hooks, scripts, and landing pages at scale.
  • Produce and launch a minimum of 10 new ads and 3 new landing pages weekly.
  • Monitor campaign performance metrics and identify opportunities for profitable scaling.
  • Maintain ROI targets while increasing ad spend and campaign volume.
  • Identify and scale high-performing affiliate offers across various verticals.
  • Ensure proper tracking setup, campaign compliance, and performance monitoring.
  • Follow and improve internal SOPs and operational workflows.
  • Collaborate with the team to share insights and best practices.
  • Mentor or coach junior buyers as the team grows (preferred but not required).

Requirements

Mandatory

  • Proven hands-on experience with Meta media buying in affiliate lead generation.
  • Demonstrated history of running ROI-positive campaigns.
  • Strong understanding of campaign structures, scaling strategies, and performance metrics.
  • Ability to create compelling ad angles, hooks, and creative concepts.
  • Comfortable working in a fast-paced, performance-driven environment.
  • Strong proven experience withMeta Ads Manager Affiliate tracking platforms (Redtrack strongly preferred) Spy tools such as Pipi Ads, Atria, SpyHero, or equivalent

Preferred

  • Experience mentoring or managing other media buyers.
  • Familiarity with additional verticals such as windows, roofing, gutters, credit cards, auto insurance, or affiliate eCommerce.
  • Preferred tools:Google Ads / YouTube Ads TikTok Ads Canva AI tools for scriptwriting and creative production

Primary Verticals

  • Core Verticals: Education, Personal Loans, Refinance Offers
  • Additional Verticals (optional experience): Windows, Gutters, Roofing, Credit Cards, Auto Insurance, Affiliate eComm.

What are your KPIs?

First 30 Days (Ramp-Up Period)

  • Manage approximately $1,000/day in ad spend
  • Achieve a minimum 10% ROI / Gross Margin
  • Launch at least 10 new ads per week
  • Develop and launch 3 new landing pages per week
  • Demonstrate the ability to identify winning creatives, offers, and scaling opportunities

Ongoing Performance Targets

  • Manage and scale campaigns to $100,000+ monthly ad spend
  • Maintain 25%+ ROI / Gross Margin
  • Consistently launch 10 new ads per week
  • Consistently launch 3 new landing pages per week
  • Scale profitable campaigns while maintaining performance targets
  • Continuously test and optimize creatives, funnels, and offers to drive growth

*KPIs are the steady-state target. Ramp will be calibrated based on starting experience.

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