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Open nowPosted 54 days ago

达人运营(繁小星)

wjinfo/campus10 open roles

Where
Xi'an, Shaanxi, Chinese Mainland
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Your applicationOpen now达人运营(繁小星)wjinfo/campus · Xi'an, Shaanxi, Chinese Mainland
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The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 57.8%60 days
This job: posted 54 days ago

The posting

1. 客户需求对接:深度对接客户需求,梳理目标预期与成本预估,通过投放策略达成目标; 2. 投放策略与执行:根据目标与预算拆解投放策略,依据流量数据反馈动态调整,对投放ROI负责; 3. 人群与素材洞察:利用平台工具洞察品牌用户画像、挖掘用户偏好,提出素材优化建议; 4. 数据看板与资产沉淀:熟练使用巨量云图、罗盘等流量分析工具,参与数据看板整理与数据资产沉淀; 5. 策略统筹与效果优化:参与流量策略与效果评估复盘,学习CTR、CVR、转化漏斗、A/B测试及归因分析等方法; 6. 跨部门协同:建立与内容团队、电商交付团队的沟通协作机制。

1. 学历与专业:2027届本科及以上应届毕业生,市场营销、广告学、电子商务、传播学、统计学、数据科学等相关专业优先。 2. 工具认知:了解巨量千川、巨量云图、罗盘等主流投放与分析工具。 3. 数据能力:具备较强的数据分析与洞察能力,能使用Excel/飞书表格搭建数据看板、复盘投放效果与ROI。 4. 加分项:有信息流投放、直播运营或电商运营相关实习或项目经验者优先。 5. AI工具:具备AI工具使用意识,能利用AI辅助人群洞察、素材优化、数据分析等场景。

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