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Open nowPosted 30 hours ago

Content Strategist

Workable (global search)107,838 open roles

Where
Mumbai, MH, India
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Your applicationOpen nowContent StrategistWorkable (global search) · Mumbai, MH, India
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  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

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The clock on this job

Early applications get read.

10.5% of postings close within 7 days. Measured by our own scanner across the market. Workable (global search) postings stay open a median of 6 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.3%3 days
  3. 10.5%7 days
  4. 15.9%14 days
  5. 34.1%30 days
This job: posted 30 hours ago

Workable (global search) median: 6 days open

The posting

This role is for one of Weekday’s clients

Min Experience: 1+ years Location: Mumbai, Maharashtra, India JobType: full-time

Requirements

  • Content calendar strategy planning
  • Build and run a monthly content calendar for both Instagram pages: Eat, Breathe, Smile and Superfoods by Eat, Breathe, Smile.
  • Plan the mix of reels, carousels, stories and static posts, and the posting frequency and timing for each page.
  • Define content pillars such as education, product, recipes, community and testimonials, and keep the feed balanced and on-brand.
  • Plan content around product launches, bundles, festive sales and wellness programs.

I D E A S , S C R I P T S A N D C A P T I O N S

Come up with reel concepts, hooks, scripts and carousel storylines suited to the brand's warm, upbeat voice.

Write captions, hashtags and story copy, and keep the tone consistent across both pages.

Work with the founder to turn her wellness expertise into simple, credible content.

C O O R D I N A T I O N A N D P U B L I S H I N G

Brief designers, video editors and creators or influencers, and review work before it goes live.

Schedule and publish posts on time, and keep the calendar updated as plans change.

Must-have skills

Content Strategy, social media

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