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Open nowPosted 60 days ago

用户内容运营

xiaopeng/index1,586 open roles

Where
Shanghai, Chinese Mainland
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Your applicationOpen now用户内容运营xiaopeng/index · Shanghai, Chinese Mainland
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  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

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The clock on this job

Early applications get read.

12.1% of postings close within 7 days. Measured by our own scanner across the market. xiaopeng/index postings stay open a median of 1 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.1%7 days
  4. 19.1%14 days
  5. 35.6%30 days
  6. 52.7%60 days
This job: posted 60 days ago

xiaopeng/index median: 1 days open

The posting

1、产品价值表达与内容传播:围绕智能驾驶、智能座舱等产品及模型能力,制定面向用户的内容策略,将复杂的技术能力转化为清晰、易懂、有感知的用户价值表达,支持产品发布、版本升级及重要运营节点的内容传播; 2、内容策划与传播运营:参与产品内容规划、建设与运营,结合不同内容平台、用户场景及传播目标,策划图文、视频、数据解读等多种形式的内容,持续提升产品认知度、用户信任与口碑; 3、口碑与舆情管理:建立产品发布及日常运营中的舆情风险识别与应对机制,协同相关团队开展风险预判、舆情监测、沟通策略制定及重点问题响应,维护产品与品牌口碑; 4、用户触点与内容生态建设:围绕产品使用、反馈与分享链路,参与用户触点及运营机制设计,提升用户参与度与内容分享意愿,持续沉淀真实用户反馈与优质用户内容。

1、本科及以上学历,具有 1-2 年以上用户运营、内容运营或产品运营相关经验;有汽车、智能硬件或科技行业经验者优先; 2、具备优秀的内容策划与文字表达能力,能够将复杂的产品或技术信息转化为清晰、准确、易感知的用户语言; 3、熟悉主流内容平台及用户社区的运营逻辑,具备内容账号、产品内容或品牌内容运营经验; 4、具备用户运营或社群运营能力,能够持续获取、分析用户反馈,并推动形成运营闭环; 5、对用户口碑及舆情风险具有较强敏感度,具备风险判断、沟通策略制定与问题应对能力 6、具备良好的项目管理、资源整合及跨部门协作能力,能够独立推动项目落地; 7、具备较强的用户视角和产品思维,关注用户体验、产品使用场景及完整使用链路; 8、持有驾照或具有新能源汽车使用经验者优先。 加分项 1、具有智能驾驶、智能座舱或其他智能产品的内容及用户运营经验; 2、具备数据分析和数据内容化能力,能够通过数据洞察支持内容策划与运营决策; 3、具备用户运营、社群运营或达人运营经验; 4、熟练使用Photoshop(PS)等图像处理工具,能够独立完成基础图片制作、内容排版及视觉优化。

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