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Open nowPosted 116 days ago

会员营销

yegelato/zhaopin49 open roles

Where
Beijing, Chinese Mainland
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Your applicationOpen now会员营销yegelato/zhaopin · Beijing, Chinese Mainland
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12.3% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 58.1%60 days
This job: posted 116 days ago

The posting

1.搭建与平台业务场景相匹配的会员体系并对指标负责; 2.调研分析国内外相关行业会员体系、权益体系,洞察会员核心逻辑,寻找关键业务、产品机会; 3.负责平台用户等级分级逻辑、分层权益的设计、产品链路优化; 4.提供高效的用户运营和会员营销解决方案,监督方案的实施进度; 5.提供优化建议,以实现会员增长、销售增长、利润增长等品牌关心的阶段目标和长期目标; 6.设计和实施适用于餐饮行业的SAAS会员管理系统,整合会员注册、积分、储值、折扣、权益等功能模块。分析会员行为数据,挖掘潜在需求,制定精准化营销策略并持续优化; 7.对餐饮商户特点,研发个性化的会员营销工具和自动化营销流程,如智能推荐、触发式营销消息推送等。

1.拥有专科及以上学历,市场营销、信息技术、电子商务等相关专业背景。餐饮行业会员营销经验; 2.熟悉SAAS模式的产品运作流程。对餐饮SAAS系统有深入了解,有过成功主导或参与会员营销模块设计及实施的经验; 3.精通会员管理体系架构搭建,熟练使用各类数据分析工具,擅长通过数据驱动决策; 4.具有强烈的学习欲望,善于捕捉市场变化和技术创新,乐于接受挑战并寻求突破。

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