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Sales Development Representative

blacksmith agency

South AfricaRemote

Reports To: Director of Business Development

ABOUT BLACKSMITH AGENCY (BSA)

BSA is a fully remote digital agency focused on strategic WordPress design and development. We work with mid-market and enterprise brands that need more than just a beautiful site—they need results. Our team of 40+ designers, developers, PMs, and strategists operates with precision, clarity, and accountability. Sales is no exception.

ROLE OVERVIEW

We’re hiring Sales Development Representatives who are hungry to open doors and drive pipeline. This is a top-of-funnel role focused on researching, sourcing, and booking meetings with qualified decision-makers.

You’ll work directly with our BSA sales team to identify key accounts, craft personalized outreach, and create the first impression of BSA for potential clients.

This role is not about spamming a list, it’s about thoughtful outreach, pattern recognition, and smart communication. You’ll use a mix of tools (SalesLoft, LinkedIn, Apollo, Salesforce, etc.) to hit volume goals while maintaining high-quality touchpoints.

KEY RESPONSIBILITIES

- Source and research ideal accounts based on ICP (industries, headcount, revenue, tech stack)

- Identify decision-makers and create accurate contact lists

- Craft and execute personalized outbound sequences via email, LinkedIn, and phone

- Book qualified discovery calls for AEs

- Maintain clean records in Salesforce and SalesLoft

- Work with the sales team to test messaging, optimize targeting, and tighten feedback loops

- Track KPIs weekly (emails sent, open rates, reply rates, meetings booked, etc.)

- Stay sharp on industry trends, client case studies, and our core service offerings

REQUIREMENTS

- 2 years in a similar SDR or BDR role (agency or SaaS experience is a plus)

- Strong written communication, must be able to personalize outreach and speak in BSA’s tone

- Familiar with outbound tools like LinkedIn Sales Navigator, SalesLoft, Apollo, ZoomInfo

- Comfortable using Salesforce and managing your own pipeline

- Gritty, curious, and coachable, you seek feedback and implement it fast

- Confident speaking with directors, marketing managers, and C-level execs

BONUS POINTS IF YOU

- Understand agency sales cycles or web design/development

- Have tested outbound strategies or written cadences before

- Have booked $50K+ project deals or enterprise retainers

WHAT YOU’LL GET

- Base + performance-based commission (with accelerators)

- High visibility with leadership and AE team

- Access to modern outbound tools and a sharp ICP

- Fully remote work and a flexible schedule

- The chance to grow into AE or strategy roles as you prove results

- Great coaching and leadership daily to set you up for success

Part of our application requires you to complete a Predictive Index Assessment - which you can do here. SDR PI Assessment https://assessment.predictiveindex.com/bo/39YY/SDR_Nov2025_232850

Once completed, please apply for the role and our Talent Advisory team will be in touch with you within 3 to 4 business days.

Seen 21 hours ago.

Original posting on blacksmith agency's site ↗

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