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Open nowPosted 7 days ago

Responsable Marketing Client & CRM H/F _ CDD

digisapsolutions3 open roles

Where
Paris, France
Work mode
Hybrid
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Your applicationOpen nowResponsable Marketing Client & CRM H/F _ CDDdigisapsolutions · Paris, France
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  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

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The clock on this job

Early applications get read.

7.4% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 1.5%1 day
  2. 3.5%3 days
  3. 7.4%7 days
  4. 13.2%14 days
  5. 34.6%30 days
This job: posted 7 days ago

The posting

Digisap Solutions accompagne les professionnels des services à la personne (entreprises, artisans, indépendants) dans leur transition numérique, avec des solutions digitales personnalisées 🤝✨

Notre approche allie proximité humaine et innovation technologique, portée par des équipes d'experts passionnés. 🚀🧠

Nous valorisons la diversité, source de créativité et de richesse pour notre culture d'entreprise. 🌍❤️

Rejoignez-nous pour construire ensemble un avenir où proximité, innovation et expertise sont au cœur de tout ce que nous faisons !

Digisap Solutions recherche un Responsable Marketing Client & CRM H/F en CDD pour assurer la continuité et la performance opérationnelle de l’activité Customer Marketing.

L’enjeu est de garantir l’exécution fluide et qualitative des dispositifs CRM, de communication client, d’animation communautaire et d’événementiel, afin de maintenir l’engagement, l’adoption et la fidélisation des clients.

Vos missions :

1. CRM & Lifecycle Marketing

  • Déployer et optimiser les campagnes CRM (email, SMS, notifications) sur tout le cycle de vie client
  • Affiner la segmentation et la personnalisation des messages

2. Communication clients & contenus

  • Décliner le plan de communication client (professionnels et particuliers)
  • Produire vos contenus (newsletters, guides, vidéos) et piloter les prestataires via des briefs créatifs

3. Community & Customer Advocacy

  • Animer la communauté des clients et valoriser témoignages et cas clients
  • Développer les dispositifs de parrainage et d'ambassadeurs

4. Événementiel & engagement client

  • Organiser les événements clients, webinaires et ateliers, de la promotion au bilan de satisfaction

5. Adoption & reporting

  • Faire adopter les nouveaux services et suivre la performance de vos actions, avec des reportings et des pistes d'amélioration

6. Management

  • Encadrer et former une alternante, à qui vous confiez des missions de plus en plus riches

Profil :

  • 5 à 10 ans d’expérience en Customer Marketing, CRM, Lifecycle Marketing, Fidélisation ou Marketing Relationnel.
  • Une expérience significative dans la mise en œuvre opérationnelle de stratégies d’engagement, d’adoption et de fidélisation.
  • Une bonne maîtrise des outils CRM, Marketing Automation et des dispositifs de communication client.
  • Une sensibilité business : orientation résultats et capacité à mesurer la performance des actions.
  • D’excellentes capacités de coordination transverse (Marketing, Customer Success, Produit, Créa).
  • Un profil autonome, opérationnel et fortement orienté exécution (« hands-on »).

Avantages et Bénéfices :

Salaire compétitif et package d'avantages attractifs (Fourchette de rémunération : 48K€/50K€ )

Opportunités de développement professionnel et formations continues

Événements d'équipe et ambiance de travail conviviale

Télétravail possible (2 jours / semaine), Comité Sociale et Economique, mutuelle d’entreprise, Tickets restaurant

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