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Open nowPosted 104 days ago

产品营销经理-灵犀业务部

agirobot/campusrecruitment420 open roles

Where
Shanghai, Chinese Mainland
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Your applicationOpen now产品营销经理-灵犀业务部agirobot/campusrecruitment · Shanghai, Chinese Mainland
  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on agirobot/campusrecruitment's own form.

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The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market. agirobot/campusrecruitment postings stay open a median of 1 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 57.8%60 days
This job: posted 104 days ago

agirobot/campusrecruitment median: 1 days open

The posting

灵犀是智元半尺寸人形机器人的核心产品线,也是智元最年轻、最具创新活力的团队之一。我们打造了智元首个爆款产品灵犀X2,累计销量超6000台。这里技术大牛汇聚、工程师文化浓厚,你将深度参与从技术创新、产品定义到规模化落地的全过程,与顶尖团队共同定义下一代人形智能交互服务终端。

1. 负责产品的社交平台形象设计,持续洞察并分析业界竞品以及口碑运营动作、效果,结合用户反馈和数据表现,明确产品IP以及差异化宣传策略; 2. 制定国内及海外口碑传播策略并推动方案落地,规划传播矩阵及传播节奏,建立与核心媒体的合作关系、联动KOL/KOC,优化多平台内容分发策略,推动策略/活动落地,通过打造口碑爆点形成产品IP及传播记忆点; 3. 持续挖掘产品宣传机会点,主导产品故事、产品技术解读、用户案例等内容创作,与业务部门紧密互动,了解业务变化,确保核心服务传播点及时、有效; 4. 建立口碑效果评估方法,明确指标体系,通过传播活动效果分析复盘,筛选高ROI内容类型持续提升口碑传播效果。

1. 本科及以上学历,具备头部品牌/互联网公司产品营销和媒体运营实习经验,科技/消费电子行业经验优先; 2. 具有实战应用经验、熟悉社媒主阵地的传播玩法及工具使用,能制定整合传播方案; 3. 具备敏锐的热点捕捉能力和创意策划能力,有网感,擅长UGC运营、社媒用户运营,擅于将服务价值转化为传播记忆点; 4. 出色的英文沟通和写作能力

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