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Open nowPosted 5 days ago

高级产品营销经理GTM

agirobot/referral515 open roles

Where
Shanghai, Chinese Mainland
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Your applicationOpen now高级产品营销经理GTMagirobot/referral · Shanghai, Chinese Mainland
  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on agirobot/referral's own form.

The reply lands in your private mailbox

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The clock on this job

Early applications get read.

12.1% of postings close within 7 days. Measured by our own scanner across the market. agirobot/referral postings stay open a median of 1 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.1%7 days
  4. 19.1%14 days
  5. 35.6%30 days
  6. 52.7%60 days
This job: posted 5 days ago

agirobot/referral median: 1 days open

The posting

负责具身智能产品及解决方案的产品营销与GTM,把技术竞争力转化为客户价值、市场认知和商业订单,支撑标杆项目落地与业务增长。

岗位职责 产品营销策略与GTM落地:制定产品市场定位、价值主张、差异化策略及GTM计划,统筹产品上市与商业化落地。 产品竞争力包装与营销体系建设:提炼核心卖点和客户价值,独立制作产品PPT、手册、解决方案、客户案例、竞品对比、销售话术等营销工具,并建立销售赋能体系。 产业营销与品牌传播:策划行业活动、产品发布、线上线下推广及自媒体运营,围绕目标客户开展内容传播与转化分析,提升产品与品牌影响力。 商业模式与定价策略:研究商业化路径、客户采购决策和交易模式,参与制定定价、报价及商业模式,支撑0-1标杆项目验证与复制。 市场洞察与销售赋能:跟踪行业政策、市场趋势、竞品动态和客户需求,输出竞争分析,协同销售、研发、产品团队推进重点客户交流和项目落地。

本科及以上学历,3年以上B2B科技产品营销、GTM、解决方案营销相关经验; 有具身智能、机器人、AI、智能硬件或企业级解决方案经验优先; 具备较强的产品价值提炼、文案策划和PPT制作能力,能独立产出体系化营销材料; 有产品上市、GTM项目、标杆客户拓展或销售赋能经验; 具备跨部门协同和项目推进能力,结果导向,能支撑销售和业务增长; 熟悉B端数字化营销、自媒体运营、行业活动策划者优先。

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