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Open nowPosted 30 hours ago

抖音千川编导组长(电商方向)

arashivision/social267 open roles

Where
Shenzhen, Guangdong, Chinese Mainland
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Your applicationOpen now抖音千川编导组长(电商方向)arashivision/social · Shenzhen, Guangdong, Chinese Mainland
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The clock on this job

Early applications get read.

13.5% of postings close within 7 days. Measured by our own scanner across the market. arashivision/social postings stay open a median of 6 days.

Share of postings closed within
  1. 2.3%1 day
  2. 4.6%3 days
  3. 13.5%7 days
  4. 21.8%14 days
  5. 36.6%30 days
  6. 58.9%60 days
This job: posted 30 hours ago

arashivision/social median: 6 days open

The posting

1. 负责抖音电商短视频(千川引流)内容策划,跟进落实短视频组脚本撰写、拍摄过程、后期制作、剪辑调色和音乐特效等全流程产出 2. 统筹千川素材策略:拆解竞品和跨行业爆款作品,结合产品卖点、人群特性、直播间货盘、千川数据和近期热点,制定不同时期的投流素材策略,规划by day、by week 素材产出的排期和矩阵 3. 精细化素材调优:通过内容优化提升千川点击率、转化率、ROI、留存等核心数据,承接直播间引流、单品打爆等目标,具备成熟的千川投流内容操盘经验,可独立搭建千川素材创作体系 3. 组内资源管理:带领外部供应商和内部剪辑,把控分工、人力、资源,确保交付短视频的数量和质量 4. 数据复盘和反向迭代:根据千川后台数据反向优化内容,能定位和诊断素材消耗和转化等各环节漏斗数据,提升视频投放ROI,沉淀团队可复用的能力和认知

1、统招本科以上学历,有2年及以上信息流编导经验,具备统筹策划与制作整个流程闭环的能力,知晓完整业务逻辑与方法论 2. 熟悉短视频产出流程和抖音平台内主流短视频的发展现状,精通千川各类素材创作打法,有独立产出爆款和标杆短视频案例的能力 3. 优良的网感审美,对3C影像产品感兴趣;跨行业开放,面向各个行业,欢迎美妆护肤家清等资深信息流编导投递 4. 沟通表能力优秀,执行力与责任心强,有自驱力和创造力 5. 投递需带上个人作品集

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