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Open nowPosted 49 days ago

(高级)广告投放专员/经理- 亚太

arashivision/social260 open roles

Where
Shenzhen, Guangdong, Chinese Mainland
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Your applicationOpen now(高级)广告投放专员/经理- 亚太arashivision/social · Shenzhen, Guangdong, Chinese Mainland
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The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market. arashivision/social postings stay open a median of 2 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 57.8%60 days
This job: posted 49 days ago

arashivision/social median: 2 days open

The posting

岗位职责 1.从亚太国家整体经营视角出发,统筹投放预算、渠道组合、用户增长及业务目标,持续关注投入产出效率,对国家整体营销业绩负责; 2.负责亚太市场的广告投放策略制定与落地,结合不同国家和地区的市场特征、用户需求及业务阶段,制定差异化投放策略; 3.以数据为导向监控投放成效,定期输出投广业务观察与深度评价,及时反馈市场团队及内容团队,驱动策略迭代与效果提升; 4.根据业务需求完善目标用户画像,配合业务需要实现精准引流; 5.提升投广素材质量及产出效率,根据投放表现迭代和优化广告素材,沉淀创意洞察; 6.撬动内外部资源与协作方,支持核心项目的推进和落地。

任职要求 1.1-3 年市场营销从业经历,有亚太区域市场经验或当地语言能力者优先; 2.具备 Google、Meta、TikTok 等主流海外平台的复合投放经验,有 DTC 品牌或第三方渠道导流背景; 3.主导或参与过大型营销 Campaign,在跨部门团队协作上有充分经验; 4.熟悉海外社媒生态,深度参与达人、内容营销及广告投放工作; 5.掌握系统性广告投放方法论与营销归因模型,熟练掌握数据分析,数据驱动意识强; 6.具备业务流程建设能力,擅长识别和解决问题,能结合上下游推动流程优化; 7.对设计、美学、创意有一定见解,具备内容产出质量的判断能力,关注社交媒体与消费者市场动态; 8.具备优秀的中英文沟通能力;尊重流程,有良好的工作习惯。

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