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Open nowPosted 258 days ago

市场代表

arashivision/social260 open roles

Where
Shenzhen, Guangdong, Chinese Mainland
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Your applicationOpen now市场代表arashivision/social · Shenzhen, Guangdong, Chinese Mainland

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on arashivision/social's own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market. arashivision/social postings stay open a median of 2 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 57.8%60 days
This job: posted 258 days ago

arashivision/social median: 2 days open

The posting

1、市场洞察：持续跟踪行业动态、市场趋势；深入分析目标用户画像、精准把握其核心痛点、需求场景与决策路径。 2、产品定义：基于市场洞察，深度参与产品规划与定义阶段，确保产品定位与市场需求高度契合，确保产品市场竞争力；参与产品核心卖点及价值点的挖掘与包装。 3、主导产品在整个生命周期的市场策略与整合营销传播计划，确保与产品线整体战略和业务目标高度对齐。规划内容策略，把控核心营销内容的质量，确保信息准确且具有吸引力。 4、与MMM、产研、GTM、电商、销售、MKT等团队等部门紧密协作，推动复杂项目按期落地，确保资源投入与产品发展阶段相匹配，确保总部策略在区域得到有效落地和适应性调整，确保营销策略在各执行模块（区域IMC、口碑、ADS、UGC、DM）中得以统一、高效地实施。 5、建立营销效果监控体系，跟踪关键指标（如曝光、转化率、CPM、等），并定期进行数据复盘，定位营销活动的可复用经验及凹陷点，持续优化营销策略、触媒渠道组合、内容创意及用户触达方式。 6、主导营销预算的分配与管理，制定详细的营销预算计划，确保资源合理分配到各个营销活动中，全程监控预算执行与效果，对营销预算的费效比负责，追求营销效率优化。 7、监控产品及品牌口碑，及时识别潜在风险，并协同口碑部门制定应对预案。

1、本科及以上学历，至少5年以上工作经验。 2、具备整合营销经验，从事过营销具体专业模块；产品、销售经验属于加分项。 3、对产品有较好的理解，能够深入洞察用户，敏锐抓住行业趋势和机会点。 4、有较强的项目管理能力和沟通协作能力，有效整合资源。 5、英语能作为工作语言。

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