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Open nowPosted 197 days ago

3D打印爱好者专属-市场活动营销策划

bambulab/global104 open roles

Where
Shenzhen, Guangdong, Chinese Mainland
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Your applicationOpen now3D打印爱好者专属-市场活动营销策划bambulab/global · Shenzhen, Guangdong, Chinese Mainland

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The clock on this job

Early applications get read.

11.5% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.4%3 days
  3. 11.5%7 days
  4. 18.1%14 days
  5. 35.6%30 days
  6. 44.6%60 days
This job: posted 197 days ago

The posting

3D打印能创造的物件理论上是无限的，可以深入各类垂直领域和文化圈层，这也意味着我们的线下活动具有丰富的跨界可能性：除了常规的科技展之外，游戏、动漫、手办、家居、宠物、航模等等各类展会我们都有机会参加。 在这里，你将极大扩展自己的能力边界，尝试各类风格迥异但又充满乐趣的活动，同时你不仅只是完成线下活动搭建的部分，还将主导活动的整体传播，打造属于你的“爆款传播事件"。

1.活动策划与执行： 负责拓竹国内外的展会及活动策划，包含IFA、CES、Formnext等3D打印及科技垂类展会，以及ChinaJoy、Comic-con等扩圈类展会。组织供应商和本地代理，完成展会报名及方案策划、预算管理、搭建和现场执行，以参展用户的最终体验、人流量、线索量、正向反馈等等为目标。(海外展会主要是远程支持本地代理完成) 2.活动整合营销传播： 将每一场活动视为一个“内容项目”进行运营，设计具有传播分享效应的现场互动，制定展会前中后期的线上传播计划，并调动社媒、公关、达人等资源进行整合营销传播，以线上曝光量、互动量等为目标。 3.项目管理与优化： 制定展会内外部运作的SOP，定期进行活动复盘并建立活动的效果评估体系。

1. 科技数码、3D打印机、DIY爱好者优先； 2. 3年以上线下活动/展会策划与营销经验，有大型国际展会(如CES、MWC、IFA等)主导经验者优先； 3. 具备极强的项目管理和跨部门协调能力，思路清晰，多任务处理能力出色； 4. 优秀的沟通和解决问题的能力，抗压能力出色； 5. 出色的创意策划能力，拥有“内容思维”，能够跳出传统展会思路，思考如何将线下活动转化为线上传播话题； 6. 英语可作为工作语言。

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