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Open nowPosted 77 days ago

AI策略产品经理(承接方向) - 抖音增长

ByteDance19,268 open roles

Where
Beijing, Chinese Mainland
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Your applicationOpen nowAI策略产品经理(承接方向) - 抖音增长ByteDance · Beijing, Chinese Mainland
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The clock on this job

Early applications get read.

11.9% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 9 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.4%3 days
  3. 11.9%7 days
  4. 18.6%14 days
  5. 35.6%30 days
  6. 45.1%60 days
This job: posted 77 days ago

ByteDance median: 9 days open

The posting

团队介绍:抖音增长团队(User Growth)负责抖音旗下产品的增长工作。我们帮助产品量身定做增长方案,并运用营销、产品、数据分析等方式达成业务增长目标。UG团队维护和优化一系列类似付费广告、裂变、导量等成熟的产品增长方案,并熟练将其应用到各种不同的业务中,推动业务增长;同时当发现新的增长机会时,我们也及时构建新的解决方案,帮助业务实现突破。加入 UG 团队,可以负责亿级用户产品的增长工作,掌握业界先进、第一手的增长实践。

1、负责面向抖音精选用户场景的AI策略落地,通过数据、用户等维度的研究与分析,寻找增长机会与瓶颈,驱动用户增长和留存提升; 2、深入效广营销、跨端导流、用户承接等模块中的1~2个实际场景,具备一定的想象和创新能力,拉通产品与增长手段,攻克增长问题; 3、结合AIGC、Agent、Workflow等能力,推动功能承接、素材理解与承接体验的智能化落地; 4、建立效果评估方法,拆解业务指标与模型、策略效果指标,通过数据分析、用户调研与业务反馈持续挖掘机会点; 5、能够运用业界最新AI技术与先进模型,持续挖掘问题点和机会点,协同运营、算法、工程、设计等团队,高效推进产品落地。

1、本科及以上学历,计算机、人工智能、大模型相关专业优先;有AI应用或AI策略产品相关项目实践经验者优先; 2、具备一定的用户承接经验优先,能结合产品体验地图/用户生命周期设计产品链路; 3、具备良好的用户视角与同理心,能站在用户视角还原使用路径并设计承接策略; 4、熟悉AIGC、Agent、Workflow等能力及典型应用场景,理解其能力边界与落地方式; 5、数据敏感、逻辑清晰,具备较强的跨团队协作与项目推动能力,能独立推进复杂项目落地。

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