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Open nowPosted 115 days ago

运营(达人品宣方向)-CQC

ByteDance19,208 open roles

Where
Chengdu, Sichuan, Chinese Mainland
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Your applicationOpen now运营(达人品宣方向)-CQCByteDance · Chengdu, Sichuan, Chinese Mainland
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  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on ByteDance's own form.

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The clock on this job

Early applications get read.

11.8% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 2 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.4%3 days
  3. 11.8%7 days
  4. 18.5%14 days
  5. 35.5%30 days
  6. 45.1%60 days
This job: posted 115 days ago

ByteDance median: 2 days open

The posting

1、达人内容全链路治理与生产把控,对达人生态和热点了解,关注、喜欢看达人内容;负责短视频、评论、达人脚本等多形态内容的打标评估工作,把控内容合规性、植入自然度与用户吸引力,有较好内容创意与创新能力,有脑洞、有网感;能把营销想法落到实处,为达人提供内容建议与指导,确保达人交付的大纲、脚本、视频符合要求,丝滑、有创意; 2、善于整理分析归纳,结合内容打标聚类,建立产品评论及内容的治理规则并有持续迭代与标准更新的能力,保障内容质量与用户体验; 3、达人与账号运营支持,协助完成达人账号治理、健康度预估与达人内容维护,把控账号与内容调性;定期完成评论区内容调优、信息流素材更新、站内内容播报等运营工作,保障业务日常推进; 4、数据结算与复盘优化,核对发布内容数据、播放量及结算金额,确保数据准确;定期回扫已发布内容,完成数据复盘与统计,输出优化建议,为业务策略调整提供支撑; 5、跨业务协同与创意支持,参与热点洞察、脑暴创意类项目,能高效输出内容方向与创意想法;内容感知力强,具备优秀的网感,能精准判断内容质量、用户偏好与传播潜力。

1、本科及以上学历,广告学、市场营销、新闻传播学、广播电视学、广播电视编导、戏剧影视文学等相关专业优先,具备1-3年多类目内容质量把控、编辑或MCN经验者优先; 2、1年以上用户运营工作经验,熟悉手机App如社交类、娱乐类、AI类、音乐类等产品推广逻辑,有营销标杆案例的加分,需提供合作达人量级、曝光量级、创意点、数据等证明; 3、关注各平台热点、达人营销趋势变化,快速迭代工作方法,能应对达人临时改期、内容违规等突发情况,及时调整方案; 4、工作严谨细致,能适应多线程工作,主动沟通与学习能力,具备强沟通能力,能灵活对接外部代理、内部产品团队、媒介团队,高效解决合作中的问题,以品牌声量和认知为目的,主动推进合作落地,确保达人营销效果最大化。

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