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Open nowPosted 21 hours ago

AI产品经理(内容生产方向)-中国广告产品

ByteDance18,803 open roles

Where
Shanghai, Chinese Mainland
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Your applicationOpen nowAI产品经理(内容生产方向)-中国广告产品ByteDance · Shanghai, Chinese Mainland
  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on ByteDance's own form.

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The clock on this job

Early applications get read.

13.3% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 8 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.6%3 days
  3. 13.3%7 days
  4. 21.3%14 days
  5. 35.7%30 days
  6. 59.1%60 days
This job: posted 21 hours ago

ByteDance median: 8 days open

The posting

1、负责面向内容消费行业的AIGC创意生产与营销增长产品建设,围绕图文、视频、短剧、直播、数字人、Agent、营销素材等场景,提升内容生产效率、素材供给丰富度、创意质量与商业转化效果; 2、深入理解内容创作链路和创意生产痛点,输出面向真实场景的产品解决方案,结合商业内容核心指标,围绕客户的素材投放痛点和考核要求,制定AIGC生成策略并推动生产拿到业务收益,持续提升内容生产效率、创意多样性、素材质量、点击率、完播率、转化率、投放消耗、ROI等关键业务数据; 3、优化行业素材生态,通过AIGC和客户自提素材策略优化提升优质素材占比、降低同质化素材占比,提升素材质量和跑量; 4、负责AI创意Agent/智能生产工具的能力设计,定义Agent任务流程、交互机制、知识上下文、工具调用和结果评估标准,将行业知识、投放经验、爆款方法论、平台规则沉淀为可被AI产品消费的Context、Prompt、Skill、模板或策略规则; 5、搭建"内容效果/投放效果→模型迭代"数据闭环,通过用户采纳率、生成成功率、内容表现、商业转化等信号驱动产品优化; 6、与算法、工程、运营、销售、行业策略团队协作,推动文本、图片、视频、多模态生成等能力在业务场景中规模化落地。

1、有AIGC、Agent、内容产品、商业化广告策略产品、广告创意、短视频/直播/电商营销或投放工具经验优先; 2、熟悉内容消费行业或商业内容生产链路,能从业务结果倒推产品设计; 3、对LLM、多模态生成、视频生成、智能剪辑、数字人、Agent等方向有持续关注,能判断技术能力边界并转化为产品方案; 4、具备较强的数据分析能力,能围绕生成质量、生产效率、用户采纳、内容表现、投放转化等指标建立评估体系; 5、具备良好的产品抽象能力,能将复杂行业知识、创意方法论拆解为标准化模块、模板、策略或Agent能力; 6、跨团队协作能力强,能推动复杂项目从0到1落地并持续规模化,对业务效果负责。

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