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Open nowPosted 84 days ago

用户增长产品经理(独立端) - 抖音电商

ByteDance19,258 open roles

Where
Shanghai, Chinese Mainland
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Your applicationOpen now用户增长产品经理(独立端) - 抖音电商ByteDance · Shanghai, Chinese Mainland
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  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on ByteDance's own form.

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The clock on this job

Early applications get read.

11.3% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 23 days.

Share of postings closed within
  1. 2.0%1 day
  2. 4.3%3 days
  3. 11.3%7 days
  4. 17.6%14 days
  5. 34.3%30 days
  6. 43.5%60 days
This job: posted 84 days ago

ByteDance median: 23 days open

The posting

团队介绍:抖音电商以“总能发现好东西”为主张,致力于成为用户发现丰富好物的首选平台。众多抖音创作者通过短视频、直播、商城等丰富的形式,给用户提供更个性化、更生动、更高效的消费体验。同时,抖音电商积极引入优质合作伙伴,为商家变现提供多元的选择。

1、增长策略设计:深入参与拉新、激活、留存及转化等环节的策略制定,设计包括社交传播、激励体系、渠道承接在内的增长玩法; 2、数据分析与归因:监控核心指标(如DAU、次日留存、ROI等),建立科学的指标拆解体系,针对波动进行深度异常归因分析,并输出可落地的优化方案; 3、实验与迭代:负责A/B Testing的全流程管理,从假设推演、方案设计到数据复盘,驱动产品持续快速迭代; 4、埋点与标准化:负责增长相关业务的埋点需求设计,追求高复用率与标准化的埋点方案,确保数据采集的准确性与合规性; 5、跨职能协同:与运营、研发、数据分析及市场团队紧密配合,确保增长项目的高质高效落地。

1、2027届获得本科及以上学历,专业不限; 2、具有一线产品实习背景,有增长、策略或电商相关经验者优先,有AI相关项目或实习经验者优先; 3、具备优秀的逻辑思维与数据分析能力,熟练掌握SQL等工具者加分,能够从海量数据中洞察业务本质; 4、具备敏锐的用户洞察力,能够运用MECE原则进行复杂的指标拆解与业务分析; 5、自我驱动力、执行力,沟通顺畅,对电商增长领域充满热情; 6、熟悉AI技术趋势,具备运用大模型工具(如LLM、AIGC等)提升工作效率及探索业务增长新路径的能力。

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