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Open nowPosted 204 days ago

广告策略产品实习生(游戏行业)-广告业务

ByteDance19,261 open roles

Where
Shenzhen, Guangdong, Chinese Mainland
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Your applicationOpen now广告策略产品实习生(游戏行业)-广告业务ByteDance · Shenzhen, Guangdong, Chinese Mainland
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The clock on this job

Early applications get read.

11.4% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 27 days.

Share of postings closed within
  1. 2.0%1 day
  2. 4.2%3 days
  3. 11.4%7 days
  4. 17.5%14 days
  5. 34.2%30 days
  6. 43.5%60 days
This job: posted 204 days ago

ByteDance median: 27 days open

The posting

ByteIntern:面向2027届毕业生(2026年9月-2027年8月期间毕业),为符合岗位要求的同学提供转正机会。 团队介绍:广告业务为抖音集团的商业变现提供产品、技术、运营及市场支持,负责端到端大型广告系统建设,覆盖抖音、今日头条、西瓜视频、番茄小说、穿山甲等产品矩阵,践行“激发生意新可能”理念,致力于让营销更省心、更高效、更美好,推动商业的可持续增长。领先的AI营销能力、成熟的趋势营销理念,让不分体量、地域的企业及个体,在这里都能通过数字化技术激发创造、驱动生意。在这里,你将投身建设面向未来的数字营销能力,接触到全球先进的商业产品架构、模型、算法、运营模式和营销理念,在互联网广告行业始终创新。

1、协助小游戏广告中“试玩/直玩”新样式的效果优化;包含客户效果和用户体验链路问题的定位拆解、原因分析和解决方案的落地,能管理与推进多项进行中的迭代需求,并与运营共同参与制定各问题的标准化排查流程; 2、负责小游戏IAA(应用内广告)的ROI投广链路建设;包括客户从归因的接入配置、投放策略验证、模型效果优化、数据监控体系搭建,直至最终的效果复盘与迭代优化; 3、协助团队完成其他与小游戏广告相关的工作任务,如客户调研、产品分析等,为团队提供有力的支持和帮助。

1、2027届本科及以上学历在读,计算机/数据科学/统计学相关专业背景优先; 2、较强的逻辑能力和数据分析能力,能通过SQL等工具挖掘业务问题并可视化呈现; 3、较好的沟通协作能力,能够以结果导向推动项目,充分暴露并高效解决问题; 4、较强的学习能力和责任心,能快速适应新环境和任务,独立并迅速地完成分配的工作; 5、对互联网广告有基础认知,有广告策略经验背景优先,熟悉小游戏变现逻辑经验优先; 6、至少连续实习3个月及以上,每周到岗不少于4天。

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