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Open nowPosted 444 days ago

电商策略商业产品实习生 - 国际化电商广告

ByteDance19,258 open roles

Where
Shanghai, Chinese Mainland
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Your applicationOpen now电商策略商业产品实习生 - 国际化电商广告ByteDance · Shanghai, Chinese Mainland
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The clock on this job

Early applications get read.

15.1% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 23 days.

Share of postings closed within
  1. 2.4%1 day
  2. 6.5%3 days
  3. 15.1%7 days
This job: posted 444 days ago

ByteDance median: 23 days open

The posting

团队介绍:国际化电商广告团队始终以广告主为核心,追求技术卓越。我们与电商、零售、旅游等各行业广告主紧密合作,致力于将国际化产品打造为各类企业不可或缺的增长平台,同时成为消费者发现并购买产品、内容及服务的首选目的地。团队肩负着实现国际化广告营收的重要使命,正在全力构建新一代网络广告解决方案。

日常实习:面向全体在校生,为符合岗位要求的同学提供为期3个月及以上的项目实践机会。

1、洞察广告主在直播引流短视频素材制作中的痛点,设计并推动素材供给优化策略,建立科学的直播引流素材质量评估体系; 2、协助梳理直播广告投放链路中的关键问题,优化直播创意内容的理解、标签化与智能匹配模型,提升新素材冷启动成功率、探索效率及广告整体效果; 3、持续关注直播电商与短视频广告行业趋势,输出产品分析、行业洞察和产品建议,与算法、研发、设计、运营、商业化等团队紧密协作,推动直播素材策略从方案到上线的落地执行与迭代优化。

1、本科及以上学历在读,计算机、广告学、电子商务、市场营销、数据科学等相关专业优先; 2、对直播电商、商业化广告、短视频/直播内容生态有较强兴趣,了解广告素材、创意等方向者优先,具备较强的逻辑思维和结构化表达能力,能独立完成需求分析和方案撰写; 3、具备一定数据分析能力,能通过数据和用户反馈辅助判断方案效果; 4、对国际化市场有一定了解,具备跨文化沟通能力,英语可作为工作语言优先; 5、责任心强,自驱力高,能在不确定环境中保持积极乐观,推动目标达成; 6、每周可实习4天及以上,实习3个月及以上优先。

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