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Open nowPosted 49 days ago

产品营销经理 - TikTok Shop

ByteDance19,258 open roles

Where
Shanghai, Chinese Mainland
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Your applicationOpen now产品营销经理 - TikTok ShopByteDance · Shanghai, Chinese Mainland
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The clock on this job

Early applications get read.

11.4% of postings close within 7 days. Measured by our own scanner across the market. ByteDance postings stay open a median of 23 days.

Share of postings closed within
  1. 2.0%1 day
  2. 4.2%3 days
  3. 11.4%7 days
  4. 17.5%14 days
  5. 34.2%30 days
  6. 43.5%60 days
This job: posted 49 days ago

ByteDance median: 23 days open

The posting

团队介绍:TikTok Shop 是 TikTok 旗下的内容电商。平台汇聚全球优质商家与创作者,通过短视频、直播等多场景连接消费者,让新奇好物畅销全球,让美好生活触手可得。目前团队分布在美国、英国、法国、印尼、墨西哥、中国等全球多个国家和地区,在这里你将有机会深入国际业务场景,面向全世界商家及用户,和跨区域团队协作,共同探索创新购物模式。期待和优秀的你一起创造更多可能!

1、与内部产品、运营、数据等团队合作以及外部商家、创作者协作,持续优化TikTok Shop整体产品的营销策略; 2、与跨团队合作,通过内容可视化等方式,对多来源信息进行精简整合,转化为面向市场的故事,并完成多渠道的产品能力推广; 3、深入了解适用于所在领域用户的营销渠道及内容标准,并持续利用数据优化策略,并提出产品优化建议。

1、2027届获得本科及以上学历; 2、精通英语,且掌握欧洲、亚太、中东的一门小语种语言者优先;拥有产品运营、产品营销或内容营销相关经验,有电商/消费科技工作经验者优先; 3、能持续深入了解所在领域及地区的产品用户,可以从营销角度理解并深入掌握产品功能、用户体验、商业价值及市场影响; 4、擅长故事构建与讲述,能将复杂背景转化为多种形式的有吸引力的内容,熟练掌握图片、音视频编辑技能者更佳;掌握基本的数据分析能力,熟练使用SQL者更佳; 5、能在快速变化的环境中高效工作、灵活适应并达成目标;具备出色的沟通、协作及项目管理能力。

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