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Open nowPosted 7 days agoWe saw it 3 min after it went up

Market Director - Hong Kong

CASETiFY65 open roles

Where
Kwun Tong, Hong Kong
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Your applicationOpen nowMarket Director - Hong KongCASETiFY · Kwun Tong, Hong Kong

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on CASETiFY's own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market. CASETiFY postings stay open a median of 22 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.7%14 days
  5. 35.6%30 days
  6. 58.0%60 days
This job: posted 7 days ago

CASETiFY median: 22 days open

The posting

Mission

Lead HK marketing strategy and execution to strengthen demand and commercial performance. The immediate priority is rebuilding confidence in genuine CASETiFY through credible evidence, earned media, social engagement and sustained local relationships. Personally execute the core work and build repeatable ways of operating.

Core responsibilities

Own the local marketing plan. Prioritise audiences, launches, activity and approved spending. Build one calendar across PR, social, partnerships and channel-facing marketing. Identify customer objections and product, service or value gaps requiring functional action.

Deliver credible brand and PR work personally. Turn substantiated Product/Quality and CS facts into useful stories. Write pitches, brief reviewers and manage media relationships. Challenge unsupported claims and select relevant authoritative voices, not just large audiences.

Own local social communications. Set the voice, response rules and escalation process; write or review important replies; track CS handoffs and public follow-through. Build useful proactive content rather than a calendar dominated by promotions.

Build partnerships and channel activation. Develop sustained artist/community work and communicate verified outcomes honestly. Brief e-commerce, Retail and CRM teams on local marketing needs. Retain existing colab, commercial and operational approval gates.

Demonstrate outcomes and control cost. Test confidence, conversion, repeat and contribution with Data, Growth, channels and Finance. Make budget and scale/hold/stop recommendations; distinguish customer/commercial progress from coverage and activity volume.

Build a lean team and system. Direct assigned support, document evidence and relationships, and establish coverage and follow-up. Use approved AI tools to improve preparation and administration while retaining accountability for accuracy, privacy and publication.

Experience and attributes

Demonstrated local consumer-marketing ownership plus hands-on brand/PR, media and social work.

Strong English and locally appropriate Traditional Chinese/Cantonese writing; credible HK relationships; commercial/budget judgement; and evidence of repeatable execution rather than added layers.

From $25, paid onceGet the CV for this job

What happens when you press

One press. We do the rest.

  1. A CV for this posting

    Written against CASETiFY's own wording, from every piece of relevant proof in your profile.

  2. 25 readers review it

    Recruiter, hiring manager, skeptic and more read every draft, round after round. You get the best round.

    The review screen in CV Rocket: how each CV was read, round by round.

  3. We apply on CASETiFY's form

    Our application engine gets through the hardest forms there are. Where a question needs you, AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

    An application in CV Rocket: every answer filled in on the employer's form.

  4. Every reply, sorted

    CASETiFY's answer lands in your private mailbox, and we classify it on arrival: interview, question, rejection.

    The CV Rocket inbox: each employer reply classified as an interview, an action or a rejection.

  5. Reply with AI

    AI helps you write the email, checks it and sends it. We show you whether the recruiter read it.

  6. The interview in your calendar

    Full integration with your calendar. The invitation goes straight in.

    An interview invitation in the CV Rocket inbox, added to the candidate's calendar.
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Why it works

3×

more interviews than doing it yourself with ChatGPT.

ChatGPT writes a CV and never learns what happened to it. We see every reply. For each CV we know:

  • How it was written, and how the review scored it
  • When we applied, and how long after the posting went up
  • Which posting, which company, which city
  • Who got the interview, and who heard nothing

That is how we know which CVs get called.

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The numbers game

More applications. More interviews.

Every application goes out with its own CV, written for that posting and paid once. Send enough of them and the law of large numbers finds you the job.

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Before you press

Straight answers

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What if my background isn't good enough?

We make the most of the background you have. The CV uses every piece of relevant proof your profile holds, and one of the 25 readers reads your whole profile and flags what the CV left out.

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