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Open nowPosted 12 hours ago

Founding Marketing Lead

Clera304 open roles

Where
Berlin
Work mode
On site
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Your applicationOpen nowFounding Marketing LeadClera · Berlin
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The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market. Clera postings stay open a median of 6 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 58.1%60 days
This job: posted 12 hours ago

Clera median: 6 days open

The posting

ABOUT THE ROLE

As Founding Marketing Lead, you will own the marketing function at an early-stage B2B AI software startup, working closely with its founders. You will shape market awareness and growth through hands-on campaign execution, content, events, and brand-building.

WHAT YOU'LL DO

- Plan and execute campaigns across email, social media, the website, events, partnerships, and paid channels.

- Create and distribute newsletters, founder content, customer stories, videos, webinars, blog posts, and social content.

- Work with product marketing to turn launches into coordinated campaigns across customer-facing channels.

- Organize webinars, dinners, conferences, and customer events from planning through follow-up.

- Develop founder content from ideas, customer conversations, and market insights.

- Create campaign concepts and assets yourself or in collaboration with freelancers, agencies, and AI tools.

- Build and optimize landing pages, campaign pages, and conversion journeys.

- Test new formats, partnerships, and distribution channels, then scale effective approaches.

- Measure how marketing activities contribute to awareness, pipeline, and revenue.

WHAT WE'RE LOOKING FOR

- At least 3 years of marketing experience in a B2B startup or scaleup, including ownership of multichannel campaigns.

- Native-level German writing and strong English copywriting skills.

- Hands-on experience producing content, running events, supporting product launches, and building landing pages and conversion journeys.

- A track record of testing and scaling marketing channels, with a commercial focus on customer acquisition and growth.

- Comfort using AI tools for research, writing, design, automation, and analysis.

- Strong creative judgment, organization, autonomy, and a bias toward execution.

- Experience across startup and scaleup environments is valued.

COMPENSATION & BENEFITS

Visa sponsorship is not available.

LOCATION

On-site, five days a week in Berlin, Germany.

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