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Senior Manager, Frontline Marketing, Kazakhstan

coke261 open roles

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Kazakhstan - Almaty
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Your applicationOpen nowSenior Manager, Frontline Marketing, Kazakhstancoke · Kazakhstan - Almaty
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The clock on this job

Early applications get read.

13.9% of postings close within 7 days. Measured by our own scanner across the market. coke postings stay open a median of 13 days.

Share of postings closed within
  1. 2.2%1 day
  2. 4.7%3 days
  3. 13.9%7 days
  4. 22.4%14 days
  5. 38.1%30 days
  6. 59.0%60 days
This job: posted today

coke median: 13 days open

The posting

Job Description Summary:

The Frontline Portfolio Senior Manager is primary responsible for driving vertical integration of projects through transformation of brand strategies/campaigns to actionable and measurable activation plans on both consumer and shopper fronts partnering with IMX, C&CL, Franchise Leadership and bottling partners’ teams. You will be part of a team of other Frontline Portfolio Managers in the CCAR region.

Function Related Activities/Key Responsibilities:

  • Assume project leader role on the projects that s/he is leading facilitating collective genius and collaboration among Category Teams, IMX Team, C&Cl, Franchise Leadership, Finance, Technical, PAC, Legal and relevant bottling partner’s team.
  • Develop the idea, drive the system wide alignment (Idea, execution, KBIs, budget) and oversee the execution of national/regional/channel/account specific promotions that will amplify the brand ideas/programs/innovations aligned to be deployed the market.
  • As the owner of the projects own DME (Direct Marketing Expenditure) management and due diligence related with the projects s/he is leading.
  • Bring a holistic understanding-based brand analytics in the specific projects as well as on the overall brand progression that would feed into risks/opportunities of the brands/business/region/channels as well as project specific AARs.
  • Be the owner of local insights both brand/projects based as well as overall consumer psyche and feed them to rest of the system for effective strategy articulation and activation planning
  • Provide input to localization and real-time amplification of IMX campaigns within the region and/or participate in agile development of market-level IMC campaigns
  • Manage brand activation at the field level, including POS activations & promos and experiential marketing and events (leveraging mkt assets), in coordination with bottlers

Education Requirements:

  • Relevant degree in Marketing

Related Work Experience:

  • Marketing activation and leadership experience
  • Business, commercial and financial acumen
  • Experience working with The Coca-Cola Company external partners (bottlers and customers)
  • Experience working in cross-functional and cross-geographical teams is preferred

Functional Skills:

  • Manage key brand projects with cross functional teams
  • Track, measure & provide actions to improve value share & business performance
  • Provide local market insights that feed into annual plans (consumer, shopper, category)

Skills:

Location(s):

Kazakhstan

City/Cities:

Almaty

Travel Required:

00% - 25%

Relocation Provided:

No

Job Posting End Date:

November 26, 2026

Our Purpose and Growth Culture:

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.

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