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Open nowPosted 7 days ago

Digital & Online Traffic Officer

EURES job mobility portal122,767 open roles

Where
Halle-Vilvoorde, Belgium
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Your applicationOpen nowDigital & Online Traffic OfficerEURES job mobility portal · Halle-Vilvoorde, Belgium

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on EURES job mobility portal's own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

7.7% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 1.6%1 day
  2. 3.3%3 days
  3. 7.7%7 days
  4. 14.0%14 days
  5. 33.7%30 days
This job: posted 7 days ago

The posting

Maak deel uit van Carrefour en ontmoet onze gemotiveerde medewerkers! Vanuit onze meer dan 700 winkels of vanuit het hoofdkantoor zetten we ons elke dag in om onze klanten tevreden te stellen en werken we samen aan ons doel: Wereldleider worden in de voedseltransitie voor iedereen!

Missie

  • De Media Officer staat garant voor de operationele uitrol, de optimalisatie en de opvolging van al onze mediacampagnes (online en offline).
  • Hij/Zij stuurt de investeringen aan om de zichtbaarheid van onze commerciële hoogtepunten te maximaliseren.
  • Als centrale spil werk je in volledige synergie met de afdelingen Creatie, Social Media & Influence en de strategische teams om een 360° merkconsistentie te garanderen.
  • Je initieert projecten ter ondersteuning van de afdeling communicatie-marketing en beheert de dagelijkse coördinatie van het toegewezen mediabudget (totaalbedrag 17 miljoen euro).

Verantwoordelijkheden

  • Het 360° mediaplan ontwikkelen en uitdagen in samenwerking met het mediabureau om de prestaties en coherentie van de campagnes (TV, Radio, (D)OOH, Social Ads, Programmatic, SEA, enz.) te maximaliseren.
  • Samen de specifieke budgettoewijzing per kanaal bepalen en de operationele uitrol beheren.
  • De formaten van het mediaplan vertalen naar duidelijke creatieve behoeften voor het Creatie & Productie team, en de betaalde media-investeringen coördineren in lijn met de afdeling Social Media & Influence.
  • Deelnemen aan afstemmingsfases met de Strategie teams en samenwerken met interne stakeholders binnen Carrefour Belgium.
  • Prestatie-KPI's definiëren, proactief toezicht houden via wekelijkse statussen en de realisatie van Post-Mortem rapporten coördineren met concrete aanbevelingen.
  • Fungeren als aanspreekpunt (SPOC) voor partners om nieuwe formaten te testen, Test & Learn-projecten op te zetten en oplossingen voor te stellen ter verbetering van digitale tools.
  • Bachelor of Master in Marketing/Communicatie, met minstens 5 jaar ervaring in campagnebeheer (Online is een vereiste, kennis van Offline is een pluspunt), idealiter opgedaan bij een mediabureau.
  • Diepgaande kennis van media-ecosystemen en aantoonbaar vermogen om een partner-mediabureau dagelijks aan te sturen, te briefen en uit te dagen.
  • Sterke datacultuur, goede kennis van analysetools (Google Analytics, Google Data Studio) en kennis van campagnebeheertools (Facebook Ads, Pinterest Ads, TikTok Ads, DV 360°, enz.).
  • Uitstekende samenwerkingsvaardigheden, teamgeest en een "Ontdekkingsreiziger"-mindset die de markttrends en innovaties op de voet volgt.
  • Sterk analytisch vermogen, organisatorisch inzicht en grote nauwkeurigheid in de opvolging van budgetten en projecten.
  • Tweetalig (Frans en Nederlands).
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  1. A CV for this posting

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    The review screen in CV Rocket: how each CV was read, round by round.

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  4. Every reply, sorted

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