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Open nowPosted 4 days ago

【2.5lab】KuliKuli 资深增长运营

fcncu101lzhf/mediocrecompany33 open roles

Where
Shanghai, Chinese Mainland
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Your applicationOpen now【2.5lab】KuliKuli 资深增长运营fcncu101lzhf/mediocrecompany · Shanghai, Chinese Mainland
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The clock on this job

Early applications get read.

13.5% of postings close within 7 days. Measured by our own scanner across the market. fcncu101lzhf/mediocrecompany postings stay open a median of 8 days.

Share of postings closed within
  1. 2.3%1 day
  2. 4.6%3 days
  3. 13.5%7 days
  4. 21.8%14 days
  5. 36.6%30 days
  6. 58.9%60 days
This job: posted 4 days ago

fcncu101lzhf/mediocrecompany median: 8 days open

The posting

🚀 为什么加入我们? Kuli Kuli 是面向全球用户的翻译 App,用户超过 500 万,仍在高速增长中。我们正在从 0 到 1 搭建海外增长体系,不只做付费投放,而是打通「获客 → 激活 → 留存 → 召回」的完整增长链路,寻找能独立定义并落地增长策略的伙伴。 团队精简高效,已有成熟的达人合作体系及剪辑、设计支持。你可以专注增长策略、渠道组合与实验设计,不必包揽达人商务和素材制作。

🎯 你将负责 - 增长策略与实验:围绕欧美、日韩核心市场,制定整体增长目标与节奏,独立设计并推进 A/B 实验和增长项目,对新增、付费用户增长与回收效率负责。 - 多渠道获客:统筹 Meta、Google Ads、TikTok 等付费渠道,同时推动 ASO、自然量与达人内容等带来的有机增长,根据各渠道 ROI 动态分配预算、确定扩量优先级。 - 留存与生命周期:协同产品、数据团队优化新手引导与核心翻译场景(拍照翻译、语音对话翻译)的首次体验,设计订阅转化与召回策略,提升 LTV 与长期回收。 - 数据与复盘:建立从曝光、点击、安装、激活到付费的完整漏斗分析体系,定位增长瓶颈,用数据驱动渠道、素材、落地页与定价策略的持续迭代。

🛠 我们希望你 - 懂增长,有全局视角:操盘过海外产品的增长或投放,理解获客只是起点,能讲清楚你如何通过留存和转化优化提升整体回收,并用真实案例说明你的决策与结果。 - 能落地,能独立推进:具备多渠道实操能力(Meta / Google / TikTok 至少精通其一,熟悉 ASO 加分),能自己搭账户、跑实验、看数据、调预算,不依赖外部代运营。 - 重数据,会提假设:熟悉 CPA、ROAS、LTV、留存曲线等指标,习惯用「假设 → 实验 → 复盘」的方式工作,能从数据中定位问题并提出明确的下一步动作。 - 英语能实战:可用于市场调研、竞品分析、广告文案与本地化沟通。

✨ 加分项 - 有出海工具、AI 或旅行类 App 增长经验; - 有从 0 到 1 搭建增长体系或实现量级突破的案例; - 了解 UGC 与达人驱动的增长飞轮。 投递时欢迎附上脱敏案例或数据截图,简述业务目标、你负责的范围、关键动作及最终结果。

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