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Open nowPosted 167 days ago

ANALISTA DE MARKETING SÊNIOR

GALLANT SERVICOS LOGISTICOS LTDA.

Where
São Paulo, SP, Brasil
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Your applicationOpen nowANALISTA DE MARKETING SÊNIORGALLANT SERVICOS LOGISTICOS LTDA. · São Paulo, SP, Brasil
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The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.7%14 days
  5. 35.6%30 days
  6. 58.0%60 days
This job: posted 167 days ago

The posting

Principais Responsabilidades

1. Gestão de Campanhas

  • Planejar, executar e acompanhar campanhas de tráfego pago (Ads), inbound marketing e redes sociais.
  • Garantir a performance das campanhas com foco em geração de leads e ROI.

2. Liderança de Equipe

  • Coordenar o time interno (designers, copywriters e analistas).
  • Gerenciar o relacionamento e entregas de agências parceiras.
  • Garantir alinhamento, produtividade e qualidade das entregas.

3. Análise de Dados e Performance

  • Monitorar indicadores de marketing (CAC, LTV, ROAS, taxas de conversão).
  • Elaborar e apresentar relatórios gerenciais e insights para a diretoria.
  • Tomar decisões orientadas por dados.

4. Estratégia de Conteúdo

  • Supervisionar o calendário editorial.
  • Garantir consistência da comunicação e posicionamento da marca em todos os canais.

5. Interface com Vendas (SMarketing)

  • Atuar em conjunto com o time comercial para garantir qualidade e volume de leads.
  • Alinhar estratégias entre marketing e vendas.

6. Gestão de Orçamento

  • Controlar o budget de marketing.
  • Otimizar a alocação de recursos visando maximizar resultados.

7. Eventos e Branding

  • Planejar e coordenar a participação da empresa em eventos do setor.
  • Apoiar estratégias de branding e relacionamento com o mercado.

8. Gestão de Processos

  • Desenvolver e otimizar fluxos de trabalho (SLA) entre marketing e demais áreas (Vendas, Produto, CS).
  • Garantir eficiência, organização e cumprimento de prazos.

9. Benchmarking e Inteligência de Mercado

  • Monitorar concorrência e tendências do setor.
  • Identificar novas oportunidades de aquisição e posicionamento.

Requisitos do Cargo

Formação

  • Ensino superior completo em Marketing, Publicidade, Administração ou áreas correlatas.
  • Pós-graduação será considerada diferencial.

Experiência

  • Mínimo de 4 anos de experiência na área de marketing.
  • Vivência sólida em gestão de campanhas, projetos e/ou equipes.

Conhecimentos Técnicos (Requisitos-Chave)

  • Gestão de Performance e Tráfego Pago
  • Análise de Dados e Business Intelligence (BI)
  • Inbound Marketing e Funil de Vendas
  • SEO (Search Engine Optimization)
  • Gestão de Projetos e Metodologias Ágeis
  • Branding e Posicionamento de Marca
  • Marketing de Conteúdo e Copywriting
  • SMarketing (integração entre Marketing e Vendas)
  • Ferramentas Microsoft 365
  • Ferramentas de Inteligência Artificial (IA aplicada ao marketing)

Habilidades Comportamentais

  • Liderança Inspiradora: capacidade de motivar, engajar e desenvolver equipes
  • Comunicação Assertiva: facilidade de interação com diferentes níveis (operacional e estratégico)
  • Resiliência e Agilidade: atuação eficiente sob pressão e mudanças
  • Orientação a Resultados: foco em performance e retorno sobre investimento (ROI)
  • Pensamento Criativo aplicado a Negócios
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