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Open nowPosted 429 days ago

Founding Marketing Director (Interactive Media/AI)

grove-and-grey10 open roles

Pay
$150,000 – $190,000 a yearly
Where
New York City, NY
Work mode
On site
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Your applicationOpen nowFounding Marketing Director (Interactive Media/AI)grove-and-grey · New York City, NY

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Share of postings closed within
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  2. 4.5%3 days
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  4. 19.3%14 days
  5. 35.6%30 days
  6. 58.1%60 days
This job: posted 429 days ago

The posting

Our client is an AI-powered interactive video platform transforming how people experience entertainment. From films and games to workouts and live events, we enable creators to build interactive experiences — no code required — and distribute them across any screen.

We’ve already partnered with leading media and entertainment companies to bring voice-powered, multiplayer interactivity to millions. Now we’re searching for our first Marketing Director to make our brand impossible to ignore.

The Role This isn’t a “manage agencies and track KPIs” type of job. You’ll be the architect and hands-on driver of growth — blending viral content, cultural storytelling, and B2B brand-building. Your mission: turn our platform into the most talked-about name in interactive entertainment.

What You’ll Do

  • Launch attention-grabbing campaigns that drive creators, gamers, and partners to explore our platform.
  • Own the content and growth engine: from social video to influencer collaborations to grassroots stunts.
  • Build partnerships with game studios, streamers, artists, and events that amplify brand presence.
  • Turn product wins into stories: case studies, videos, and activations that make brands and consumers say “I need this.”
  • Leverage AI tools for rapid creation, community listening, and targeted outreach.

What Success Looks Like (First 6–12 Months)

  • At least 3 viral/social moments that directly drive platform sign-ups.
  • Platform activations with at least 2 major entertainment or gaming brands secured via your outreach.
  • A growing creator and player community that credits you for the buzz.

Who You Are

  • Proven track record of making something go viral without big budgets.
  • Fluent in interactive entertainment, gaming, or music culture.
  • Hands-on marketer: able to brief a videographer or film a TikTok yourself.
  • Experienced in driving platform or brand growth (B2C; B2B is a plus).
  • Thrives in early-stage chaos and loves building from scratch.
  • Curious about emerging tech and familiar with AI, AR, or other next-gen tools.

Nice to Have

  • Experience marketing SaaS or UGC platforms.
  • Community-building expertise (Discord, Twitch, Reddit, etc.).
  • Existing network in gaming, music, or interactive media.

Why Join

  • Be the first marketing hire: you’ll shape the voice, vision, and playbook for an entirely new media format.
  • Work directly with leadership to craft strategies that will define interactive entertainment for years to come.
  • Opportunity to build a culturally relevant brand with cutting-edge AI and media technology.

Perks & Compensation

  • Competitive salary + stock options
  • Health & dental insurance
  • Paid time off
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