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Open nowPosted 131 days ago

活动运营

hellotalk/index47 open roles

Where
Shanghai, Chinese Mainland
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Your applicationOpen now活动运营hellotalk/index · Shanghai, Chinese Mainland
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  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

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The clock on this job

Early applications get read.

11.8% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.4%3 days
  3. 11.8%7 days
  4. 18.5%14 days
  5. 35.5%30 days
  6. 45.1%60 days
This job: posted 131 days ago

The posting

1、负责 VIP 新购侧活动策略与落地与复盘 围绕转化等目标,设计活动机制、优惠策略、触达节奏、用户分层和承接路径,推动活动上线并对结果负责;判断活动和策略是否真正有效,并提出下一步优化动作。 2、参与 SKU 与定价体系优化 结合用户行为、付费场景和转化数据,参与 paywall、价格展示、权益包装、SKU 分发、折扣策略等转化链路优化,提升付费意愿和购买效率。 3、负责 A/B 实验策略推进 将运营判断转化为可验证的实验方案,明确实验目标、用户分层、核心指标、实验周期和判断标准,并基于实验结果 4、跨团队推动商业化项目落地

1、目标拆解能力:能将新购收入目标拆解为付费人数、转化率、客单价、SKU 结构、流量承接等具体问题 2、全局意识:关注新购策略对用户留存和后续续费的影响,不只追求短期转化 3、结果导向:有较强的目标意识,做任何事情前能清晰说明"为什么做"和"如何衡量结果"以及“下一步该怎么办” 4、协作与沟通能力:具备较好的跨团队沟通和项目推进能力,遇到问题会主动反馈,最终拉齐信息并推动落地 5、AI 能力:实际使用过 AI 工具辅助工作,愿意持续探索 AI 在运营场景下的效率空间

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