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Open nowPosted 3 days ago

Un·e Spécialiste CRM, données & automatisation

job-room.ch86,007 open roles

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Lausanne, VD, Switzerland
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Your applicationOpen nowUn·e Spécialiste CRM, données & automatisationjob-room.ch · Lausanne, VD, Switzerland
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  2. 3.4%3 days
  3. 7.9%7 days
  4. 14.2%14 days
  5. 34.1%30 days
This job: posted 3 days ago

The posting

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Un·e Spécialiste CRM, données \& automatisation ==================================================

Vos missions

  • Piloter et faire évoluer Microsoft Dynamics 365 et son écosystème afin de répondre aux besoins marketing, commerciaux et de fidélisation.
  • Définir et optimiser les processus CRM, parcours clients et cycles de vie des prospects, membres et clients.
  • Concevoir les workflows, automatisations et intégrations entre le CRM, les outils marketing, Microsoft Fabric, Dataverse, le site internet et les applications métiers.
  • Garantir la qualité, la gouvernance et la valorisation des données : segmentation, déduplication, enrichissement et exploitation des données.
  • Développer des tableaux de bord et indicateurs, analyser les parcours et performances et identifier des leviers d’amélioration.
  • Contribuer à la génération et qualification des leads et à l’amélioration des taux de conversion.
  • Identifier et mettre en œuvre des cas d’usage liés à l’automatisation, à Microsoft Copilot et à l’IA générative.
  • Assurer une veille technologique et être force de proposition pour développer de nouveaux usages de l’IA et de la donnée.
  • Accompagner et former les utilisateurs, assurer un rôle de référent interne et promouvoir les bonnes pratiques.
  • Collaborer avec les équipes Marketing Clients, Data et IT, dans le respect des exigences de gouvernance, de sécurité et de protection des données.

Votre profil

  • Formation supérieure en marketing, CRM, MarTech ou domaine connexe (Bachelor HES ou équivalent).
  • 3 à 5 ans d’expérience dans une fonction CRM, marketing automation, gestion de données ou optimisation des processus.
  • Très bonne maîtrise de Microsoft Dynamics 365 et des processus CRM.
  • Bonne connaissance de Power Platform, Power Automate, Power BI, Dataverse et Microsoft Fabric.
  • Solides compétences en gestion, structuration et gouvernance des données.
  • Intérêt marqué pour Microsoft Copilot, les agents IA et l’IA générative.
  • Esprit analytique, structuré et orienté solutions, avec un goût pour l’amélioration continue.
  • Autonomie, rigueur, curiosité technologique et sens du service.

Entrée en fonction : de suite ou à convenir

Les candidatures ne répondant pas précisément aux critères ci\-dessus ne seront pas retenues.

Votre contact : envoyer votre dossier complet et vos prétentions salariales (lettre de motivation, CV, certificats) par courriel d’ici au 26 octobre.

![Chambre vaudoise du commerce et de l'industrie - Association des industries vaudoises]( )

* Chambre vaudoise du commerce et de l'industrie \- Association des industries vaudoises CVCI \- Av. d'Ouchy 47 1006 Lausanne

*

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