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Open nowPosted 228 days ago

营销中心-平台内容营销(鸣潮)

kurogame/index393 open roles

Where
Shanghai, Chinese Mainland
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Your applicationOpen now营销中心-平台内容营销(鸣潮)kurogame/index · Shanghai, Chinese Mainland
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  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

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The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market. kurogame/index postings stay open a median of 1 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 57.8%60 days
This job: posted 228 days ago

kurogame/index median: 1 days open

The posting

1、根据游戏宣发规划,跟进抖音、B站等平台内容合作的落地,包括激励活动、达人合作、版本传播规划等,确保内容供给规模和内容传播效果; 2、持续挖掘热门内容趋势、收集社区热议话题、洞察玩家的内容需求和偏好,结合游戏特点和宣发需求,策划爆款内容、热点话题、平台活动,打造有影响力的爆款内容/话题; 3、挖掘培养优质内容创作者,并与其达成良好的合作关系,辅助创作者优化内容、提升数据表现,打造鸣潮自己的优质标杆创作者; 4、作为平台内容合作接口人,收集最新平台动态与策略情况以优化内容合作的玩法方向,撬动更多平台资源,推进更多深度合作。

1、本科及以上学历,3年以上游戏/内容行业工作经验,有较好的逻辑思维和创意能力,对鸣潮熟悉者优先; 2、对抖音、B站的游戏内容生态和营销玩法有基本了解,懂二次元游戏和二次游戏社区情况; 3、有良好的游戏内容sense,对二游玩家的需求和热门内容趋势有较强的敏感度,能结合内容趋势和游戏宣发需求产出可落地的内容策划; 4、善于沟通表达、条理清晰,能协调多方合作关系,有良好的项目管理能力。

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