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Open nowPosted 422 days ago

区域支持高级经理

li/referral788 open roles

Where
Beijing, Chinese Mainland
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Your applicationOpen now区域支持高级经理li/referral · Beijing, Chinese Mainland
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The clock on this job

Early applications get read.

12.1% of postings close within 7 days. Measured by our own scanner across the market. li/referral postings stay open a median of 1 days.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.1%7 days
  4. 19.1%14 days
  5. 35.6%30 days
  6. 52.7%60 days
This job: posted 422 days ago

li/referral median: 1 days open

The posting

1. 一线市场洞察:定期走访区域内门店,深度调研门店运营现状、客户需求及市场竞争动态,精准捕捉一线真实问题与需求,形成结构化分析报告,为总部市场策略调整提供依据。 2. 总部-门店协同:搭建总部市场与区域门店的高效沟通机制,及时传递总部市场政策、资源支持方案,同步反馈门店对政策落地的疑问与建议,确保信息双向通畅。 3. 资源协调落地:对接总部市场、系统等多部门资源,根据区域门店实际需求,协调分配营销资源、数字化工具、培训资源等,保障资源精准触达门店并有效应用。 4. 线索与成交优化:监控门店线索流转全流程,分析线索获取、分配、跟进各环节效率瓶颈;结合门店成交数据,诊断影响成交率的关键问题,提出可落地的改善方案并推动实施。 5. 销售增量支持:围绕销售目标,联动门店制定针对性支持计划,协助门店优化市场效率、提升终端转化能力,定期复盘支持效果,迭代调整方案,助力理想达成销售增量。

1. 学历与经验:本科及以上学历,3年以上汽车相关领域区域支持、市场运营、线索运营等经验,具备总部与门店协同工作经验者优先。 2. 能力要求: - 沟通协调:具备优秀的跨部门、跨层级沟通能力,能高效推动总部资源与门店需求的匹配,解决协同中的复杂问题。 - 数据分析:熟练运用Excel、BI等工具,能通过线索数据、成交数据等挖掘问题,形成数据驱动的决策建议。 - 市场敏感度:对一线市场动态、客户需求变化及竞品动作具备敏锐洞察力,能快速响应并调整支持策略。 - 落地执行:具备强目标感与执行力,能将总部政策、优化方案转化为门店可操作的动作,确保落地效果。 - 深刻理解汽车销售链路(从线索到成交)和门店运营模式。 3. 素质要求:具备较强的责任心与抗压能力,能适应区域内门店走访出差;拥有客户思维,始终以门店需求和销售目标为导向开展工作。

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