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Open nowFirst seen 5 days ago

Business Development Associate - Marketing, Lead Generation & Branding

LITARM CONSULTS38 open roles

Where
Kampala, Uganda
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Your applicationOpen nowBusiness Development Associate - Marketing, Lead Generation & BrandingLITARM CONSULTS · Kampala, Uganda

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The clock on this job

Early applications get read.

12.3% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.3%7 days
  4. 19.3%14 days
  5. 35.6%30 days
  6. 58.1%60 days
This job: first seen 5 days ago

The posting

Business Development Associate Marketing, Lead Generation & Branding

Location: Uganda

Reports to: Business Development Manager (Sales & Marketing)

Supervises: N/A

Department: Commercial department

About Us

Litarm Consults is a fast-growing HR consulting firm specializing in recruitment, manpower management, training, and Business Consulting. Since 2021, we have been on a mission to transform how organizations attract, manage, and retain talent. As we scale, we are expanding our commercial team and seeking a proactive marketing-focused Business Development Associate to drive brand visibility, digital presence, and quality lead generation.

Job Purpose

To drive the marketing engine of Litarm Consults by generating qualified leads, producing high-quality content, strengthening the brand, and executing digital marketing campaigns that support sales growth. The role focuses on lead generation, content strategy, digital branding, and marketing analytics while ensuring a steady flow of prospects into the sales funnel.

Key Responsibilities

Lead Generation & Funnel Support

  • Execute digital campaigns that generate qualified leads for recruitment, manpower management, training, and business consulting services.
  • Manage inbound leads and ensure timely handover to the sales team.
  • Continuously optimize lead acquisition channels (social media, website, email, SEO, paid campaigns).

Digital Marketing Execution

  • Manage day-to-day digital marketing activities: posting, scheduling, campaign setup, analytics tracking, and engagement.
  • Maintain a consistent online presence aligned with brand guidelines.

Content Creation & Management

  • Produce high-quality marketing content (posts, articles, videos, client success stories, email content).
  • Ensure content supports brand positioning, drives engagement, and feeds the sales funnel.

Branding & Market Visibility

  • Strengthen Litarms brand image across digital platforms and marketing materials.
  • Support brand consistency in proposals, company profiles, presentations, and campaigns.

Analytics, Reporting & Improvement

  • Track marketing KPIs, analyse campaign performance, and recommend improvements.
  • Provide weekly reports on lead generation, campaign results, content performance, and branding activities.

Cross-Functional Collaboration

  • Work with the Business Development Manager and Sales Associate to align marketing with sales objectives.
  • Support marketingsales alignment to increase conversions and revenue.

Key Performance Indicators (KPIs)

  • Number of qualified inbound leads generated weekly
  • Social media reach, engagement, and follower growth
  • Website traffic and lead conversion rate
  • Content output and performance (views, engagement, shares)
  • Campaign ROI (paid ads, email campaigns, boosts)
  • Timeliness and accuracy of weekly reports
  • Contribution to monthly and quarterly revenue targets (via lead quality)

Qualifications & Skills

  • Bachelor's degree in marketing, Digital Marketing, Communications, Business, or related field
  • Minimum 3 years of hands-on digital marketing and lead generation experience
  • Strong skills in social media management, content creation, SEO basics, and marketing analytics
  • Experience with CRM systems and marketing automation tools
  • Creative, proactive, and data-driven mindset
  • Excellent writing, storytelling, and communication skills
  • Ability to meet weekly deliverables and thrive in a performance-driven environment

What We Offer

  • Competitive pay with performance incentives
  • Supportive working environment with coaching from the Business Development Manager
  • Opportunity to help shape the brand and digital strategy of a growing HR consultancy
  • Clear growth path within the Business Development function

Application Deadline : 12th December 2025

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