Skip to content
CV Rocket
Get started
How it worksThe enginePricingBlogContactSign in

Open nowFirst seen 13 days ago

Senior Marketing Leader/Head of Marketing

People Everywhere11 open roles

Pay
$10,000 a year
Where
Dubai, United Arab Emirates
Get the CV for this job

From $25 per CV, paid once. No subscription.

Your applicationOpen nowSenior Marketing Leader/Head of MarketingPeople Everywhere · Dubai, United Arab Emirates

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on People Everywhere's own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

13.7% of postings close within 7 days. Measured by our own scanner across the market. People Everywhere postings stay open a median of 2 days.

Share of postings closed within
  1. 2.3%1 day
  2. 4.8%3 days
  3. 13.7%7 days
  4. 22.1%14 days
  5. 37.6%30 days
  6. 59.1%60 days
This job: first seen 13 days ago

People Everywhere median: 2 days open

The posting

About the Company and Role

We are hiring a Senior Marketing Leader/Head of Marketing for our client, a fast-growing international B2C prop trading company based in Dubai.

This is a senior strategic role, but also a highly hands-on one. The person should be comfortable personally working with funnels, personas, campaign structures, data and market-entry strategy while using and developing a team around them.

The company has built a large global trader community and already operates across multiple international markets. Growth has been driven through a mix of paid acquisition, content, SEO, CRM, community, affiliates, influencers and regional marketing.

The business is now entering its next stage of growth, with plans to significantly increase revenue, expand into major new markets and build a more sophisticated marketing system around customer personas, dedicated funnels, regional go-to-market strategies and measurable commercial outcomes.

We are looking for someone who has already experienced this kind of scale and understands how marketing needs to evolve as a B2C business grows rapidly.

Why Join

This is an opportunity to play a central role in the next stage of growth of an established international B2C business.

You will work directly with the CEO, influence marketing strategy and international expansion, work alongside existing Growth and Content leadership, and have the opportunity to build a marketing system capable of supporting a much larger global business.

Team and Working Style

The company operates with a fast-moving, entrepreneurial culture and a high level of ownership.

The successful candidate will have a team and resources around them and will be able to strengthen the function where additional capabilities are needed.

At the same time, seniority here does not mean moving away from execution. Leaders are expected to stay close to the numbers, customers, funnels, and campaigns, make decisions quickly, and personally engage with the most important problems.

Location: Dubai, UAE (full-time, office-based).

We are offering:

  • Competitive compensation from $15 000 net, depending on experience and expertise;
  • Direct collaboration with the CEO and the marketing leadership team;
  • A high-impact role across customer journey, growth, and regional expansion;
  • The opportunity to work with a large international customer base and an established trader community;
  • A key role in the company's expansion across MENA, LATAM, and Africa;
  • A fast-moving international environment with a high level of autonomy.

What kind of qualifications we are looking for:

  • 7+ years of proven experience in B2C marketing, scaling a high-growth B2C digital or e-commerce business;
  • Strong understanding of the full customer funnel, including acquisition, activation, conversion, retention, lifecycle marketing, customer journey, and conversion optimisation;
  • Experience working across several marketing channels rather than specialising in only one area;
  • Experience launching or scaling digital products across multiple markets;
  • Experience with regional expansion, localisation, or market penetration;
  • Ability to understand local customer behaviour, trust drivers, payment methods, and cultural context and turn them into practical go-to-market decisions;
  • Experience with community-led growth and understanding of how community can support acquisition, retention, referrals, and advocacy;
  • Confidence working with marketing and growth metrics, including conversion rates, CAC, LTV, ROI/ROAS, retention, cohorts, attribution, and experimentation;
  • Strong analytical skills and ability to identify funnel gaps and growth opportunities;
  • Strategic thinking combined with a hands-on approach;
  • High level of independence and ownership;
  • Ability to work effectively in a fast-moving environment where not every process is fully defined;
  • Strong written and spoken English.

Nice-to-have Requirements:

  • Experience in fintech, trading, brokerage, crypto, or iGaming;
  • Experience in e-commerce, marketplaces, consumer apps, food delivery, travel, or other high-volume B2C digital businesses;
  • Previous experience working with MENA, LATAM, Africa, or other emerging markets;
  • Experience working with local affiliates, influencers, agencies, or market-specific partners.

Responsibilities:

  • Own and improve the end-to-end customer journey across acquisition, activation, conversion, retention, community, and advocacy;
  • Develop and adapt go-to-market strategies for MENA, LATAM, and Africa;
  • Adapt marketing approaches to local customer behaviour, language, payment methods, affiliates, influencers, content, trust drivers, and cultural context;
  • Analyse marketing funnels, identify drop-off points, and improve conversion across key customer touchpoints;
  • Connect paid acquisition, organic content, CRM/email, website, social media, community, affiliates, and influencers around shared business goals;
  • Develop and coordinate multi-channel marketing initiatives;
  • Work closely with the Head of Growth and Head of Content to align marketing activities across the customer journey;
  • Build growth hypotheses, run experiments, and measure their impact on key business metrics;
  • Use the existing trader community to support acquisition, retention, referrals, and brand advocacy.

This role suits a senior B2C marketer with strong growth experience, a solid understanding of the customer journey, and hands-on experience scaling across different markets.

Apply via our website or reach out to our recruiter on Telegram - @afoonchik

From $25, paid onceGet the CV for this job

What happens when you press

One press. We do the rest.

  1. A CV for this posting

    Written against People Everywhere's own wording, from every piece of relevant proof in your profile.

  2. 25 readers review it

    Recruiter, hiring manager, skeptic and more read every draft, round after round. You get the best round.

    The review screen in CV Rocket: how each CV was read, round by round.

  3. We apply on People Everywhere's form

    Our application engine gets through the hardest forms there are. Where a question needs you, AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

    An application in CV Rocket: every answer filled in on the employer's form.

  4. Every reply, sorted

    People Everywhere's answer lands in your private mailbox, and we classify it on arrival: interview, question, rejection.

    The CV Rocket inbox: each employer reply classified as an interview, an action or a rejection.

  5. Reply with AI

    AI helps you write the email, checks it and sends it. We show you whether the recruiter read it.

  6. The interview in your calendar

    Full integration with your calendar. The invitation goes straight in.

    An interview invitation in the CV Rocket inbox, added to the candidate's calendar.
Get the CV for this job

From $25 per CV, paid once. No subscription.

Why it works

3×

more interviews than doing it yourself with ChatGPT.

ChatGPT writes a CV and never learns what happened to it. We see every reply. For each CV we know:

  • How it was written, and how the review scored it
  • When we applied, and how long after the posting went up
  • Which posting, which company, which city
  • Who got the interview, and who heard nothing

That is how we know which CVs get called.

Get the CV for this job

From $25 per CV, paid once. No subscription.

The numbers game

More applications. More interviews.

Every application goes out with its own CV, written for that posting and paid once. Send enough of them and the law of large numbers finds you the job.

Get the CV for this job
By hand5–10
With CV Rocket100
applications a day

Nearby

Live postings like this one

Same employer first, then the same role elsewhere.

Before you press

Straight answers

Get the CV for this job

From $25 per CV, paid once. No subscription.

What if my background isn't good enough?

We make the most of the background you have. The CV uses every piece of relevant proof your profile holds, and one of the 25 readers reads your whole profile and flags what the CV left out.

Do you really apply for me?

Yes, on the employer's own form, the hardest ones included. Where a question needs you, you answer it right there and AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

Is it a subscription?

No. You pay once per CV, from $25. Every application goes out with its own CV, written for that posting.

One job. One CV.
Paid once.

Pick the posting you want. We write for it, apply for you and catch the reply.

Get the CV for this job

From $25 per CV, paid once. No subscription.