Skip to content
CV Rocket
Get started
How it worksThe enginePricingBlogContactSign in

Open nowPosted 4 days ago

Senior Employer Brand Designer

Questrade Financial Group81 open roles

Pay
$85,000 – $100,000 a year
Where
North American Centre, 5700 Yonge St, North York, ON M2N 5M9, Canada
Get the CV for this job

From $25 per CV, paid once. No subscription.

Your applicationOpen nowSenior Employer Brand DesignerQuestrade Financial Group · North American Centre, 5700 Yonge St, North York, ON M2N 5M9, Canada

  1. YouYes, apply to this one.

  2. CV RocketCV written for this posting.

  3. 25 readersRecruiter, hiring manager, skeptic. Round after round.

  4. CV RocketApplied on Questrade Financial Group's own form.

The reply lands in your private mailbox

3×more interviews than doing it yourself with ChatGPT.

The clock on this job

Early applications get read.

13.5% of postings close within 7 days. Measured by our own scanner across the market. Questrade Financial Group postings stay open a median of 20 days.

Share of postings closed within
  1. 2.3%1 day
  2. 4.6%3 days
  3. 13.5%7 days
  4. 21.8%14 days
  5. 36.6%30 days
  6. 58.9%60 days
This job: posted 4 days ago

Questrade Financial Group median: 20 days open

The posting

What’s in it for you as an employee of QFG?

Health & wellbeing resources and programs

Paid vacation, personal, and sick days for work-life balance

Competitive compensation and benefits packages

Work-life balance in a hybrid environment with at least 3 days in office

Career growth and development opportunities

Opportunities to contribute to community causes

Work with diverse team members in an inclusive and collaborative environment

This job posting is for an existing vacancy.

We’re looking for our next Senior Employer Brand Designer. Could It Be You? As the Senior Employer Brand Designer, you serve as the enterprise visual steward and functional design authority for Questrade’s employer brand identity. Operating as an individual contributor on the Principal track and sitting at the strategic intersection of People & Culture (P&C), the Creative Shop, and Brand Creative, you lead the development, governance, and end-to-end visual storytelling strategy across all digital, physical, and experiential talent touchpoints. Under the managerial direction of the Head of Employee Experience, you exercise broad operational independence to establish sub-brand visual standards within the overarching Master Brand framework. You govern and enhance the employer brand design system, translating candidate and employee insights into high-converting, compliant, and accessible brand experiences that position Questrade as the employer of choice for people who never settle—directing external creative partners and providing framework-level design leadership without requiring day-to-day creative supervision.

Need more details? Keep reading… In this role, responsibilities include but are not limited to: Employer Brand Visual Strategy & Framework Governance

Owning and governing the end-to-end visual expression of Questrade’s Employer Value Proposition (EVP), authoring sub-brand design guidelines that interpret and operate seamlessly within Master Brand guardrails.

Exercising determinative functional design authority across candidate-facing touchpoints, establishing visual standards, art direction, and brand application rules across the enterprise.

Determining the operational “how” to translate macro talent strategies into scalable creative systems, maintaining visual consistency across digital, physical, and experiential media.

Design System Architecture & Scalability

Architecting, codifying, and maintaining the centralized Employer Brand Design System—including Photoshop assets, Figma component libraries, design tokens, UI patterns, typography hierarchy, motion presets, and multi-channel asset suites that accelerate speed-to-market.

Resolving complex, structural design requirements and engineering novel components where pre-existing templates do not exist, ensuring maximum design agility.

Governing system adoption across P&C and Internal Communications, ensuring 100% brand fidelity, cross-platform responsiveness, and operational scalability.

Design Compliance, Accessibility & Brand QA

Establishing and leading the enterprise brand review and visual auditing process for all talent-attraction deliverables, holding final design QA sign-off authority prior to public deployment.

Ensuring comprehensive compliance with digital accessibility legislation (WCAG 2.1 AA / AODA) and technical production standards across all digital and physical touchpoints.

Reviewing, critiquing, and directing the creative deliverables submitted by external marketing agencies, recruitment partners, and decentralized internal collaborators to enforce strict adherence to quality benchmarks.

Multi-Channel Creative Execution & Motion Design

Conceptualizing, art directing, and executing high-impact digital and analog collateral, including career platforms, campaign landing pages, programmatic ad suites, animated social campaigns, recruitment event spaces, and milestone onboarding packages, translating great design into the physical world.

Synthesizing talent analytics, candidate feedback, and user-testing data into adaptive visual solutions, dynamic motion graphics (After Effects), and interactive Figma prototypes that simplify complex employee value narratives and drive candidate engagement.

Partnering with Workplace Experience teams to shape the physical work environment, designing branded workplace graphics, environmental signage, and wayfinding installations.

Emerging Creative Tech & Workflow Optimization

Establishing and governing operational best practices for integrating Generative AI tools, procedural design workflows, and advanced prototyping technologies into the employer brand creative pipeline to elevate output quality and streamline asset production.

Cross-Functional Advisory & Strategic Alignment

Acting as the lead design consultant to P&C leadership and cross-functional partners in Product, UX/UI, Creative Shop, and Engineering, assessing technical feasibility while safeguarding visual integrity.

Leveraging persuasive reasoning and consultative influence to align senior stakeholders and external creative vendors behind unified employer brand standards without relying on direct supervisory hierarchy.

So are YOU our next Senior Employer Brand Designer? You are if you…

Hold a Bachelor’s degree in Graphic Design, Visual Communications, Interaction Design, Digital Media, or equivalent practical discipline

Have 5+ years of dedicated professional experience in visual design, brand identity, or digital creative roles within a corporate or agency environment, including demonstrable background leading design systems or brand governance

Have proven capability to author, document, and govern scalable design systems (Figma auto-layout, component variants, and token structures) and enforce framework standards across decentralized cross-functional teams

Possess advanced proficiency across Figma, Adobe Creative Cloud (Photoshop, Illustrator, InDesign, After Effects), and modern prototyping platforms

Have solid technical grounding in offline print production, environmental graphics, large-format specifications, and colour management (CMYK, Pantone)

Possess deep operational command of responsive web principles, HTML/CSS layout constraints, and digital accessibility compliance (WCAG 2.1 AA / AODA)

Have a demonstrated track record of articulating technical design rationale, negotiating solutions with senior stakeholders, and guiding external agency partners with high operational independence

Have experience building or managing employer brand identities or sub-brand systems within a fast-paced financial services or technology enterprise

Have practical experience integrating Generative AI image, motion, or layout tooling into creative production pipelines

Have experience collaborating with talent acquisition teams to leverage recruitment funnel metrics, candidate conversion analytics, and A/B test results to inform design iterations

Compensation Information:

Base salary range: $85,000 - $100,000

The final compensation package will be commensurate with the successful candidate's experience, skills, and geographic location (Canada). It includes a comprehensive benefits plan and a competitive incentive (bonus) program for Full-Time Permanent roles.

Sounds like you? Click below to apply! #LI-NP1 #LI-Hybrid

From $25, paid onceGet the CV for this job

What happens when you press

One press. We do the rest.

  1. A CV for this posting

    Written against Questrade Financial Group's own wording, from every piece of relevant proof in your profile.

  2. 25 readers review it

    Recruiter, hiring manager, skeptic and more read every draft, round after round. You get the best round.

    The review screen in CV Rocket: how each CV was read, round by round.

  3. We apply on Questrade Financial Group's form

    Our application engine gets through the hardest forms there are. Where a question needs you, AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

    An application in CV Rocket: every answer filled in on the employer's form.

  4. Every reply, sorted

    Questrade Financial Group's answer lands in your private mailbox, and we classify it on arrival: interview, question, rejection.

    The CV Rocket inbox: each employer reply classified as an interview, an action or a rejection.

  5. Reply with AI

    AI helps you write the email, checks it and sends it. We show you whether the recruiter read it.

  6. The interview in your calendar

    Full integration with your calendar. The invitation goes straight in.

    An interview invitation in the CV Rocket inbox, added to the candidate's calendar.
Get the CV for this job

From $25 per CV, paid once. No subscription.

Why it works

3×

more interviews than doing it yourself with ChatGPT.

ChatGPT writes a CV and never learns what happened to it. We see every reply. For each CV we know:

  • How it was written, and how the review scored it
  • When we applied, and how long after the posting went up
  • Which posting, which company, which city
  • Who got the interview, and who heard nothing

That is how we know which CVs get called.

Get the CV for this job

From $25 per CV, paid once. No subscription.

The numbers game

More applications. More interviews.

Every application goes out with its own CV, written for that posting and paid once. Send enough of them and the law of large numbers finds you the job.

Get the CV for this job
By hand5–10
With CV Rocket100
applications a day

Nearby

Live postings like this one

Same employer first, then the same role elsewhere.

Before you press

Straight answers

Get the CV for this job

From $25 per CV, paid once. No subscription.

What if my background isn't good enough?

We make the most of the background you have. The CV uses every piece of relevant proof your profile holds, and one of the 25 readers reads your whole profile and flags what the CV left out.

Do you really apply for me?

Yes, on the employer's own form, the hardest ones included. Where a question needs you, you answer it right there and AI suggests the best answer. Don't want us applying from our IP addresses? Use our Chrome extension: we apply straight from your own browser.

Is it a subscription?

No. You pay once per CV, from $25. Every application goes out with its own CV, written for that posting.

One job. One CV.
Paid once.

Pick the posting you want. We write for it, apply for you and catch the reply.

Get the CV for this job

From $25 per CV, paid once. No subscription.