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Open nowPosted 192 days ago

Brand Designer

Rasayanam3 open roles

Where
Gurgaon, India
Work mode
On site
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Your applicationOpen nowBrand DesignerRasayanam · Gurgaon, India
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Early applications get read.

12.1% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.5%3 days
  3. 12.1%7 days
  4. 19.1%14 days
  5. 35.6%30 days
  6. 52.7%60 days
This job: posted 192 days ago

The posting

Role Overview

We are looking for a Brand Designer who can take ownership of our visual communication across packaging, digital platforms, and marketing campaigns.

This role requires a balance of creative vision, strong execution, and speed, with the ability to work across both print and digital formats. You will play a key role in shaping how our brand shows up across customer touchpoints — from product packaging to performance creatives.

Key Responsibilities

  • Design high-quality creatives for social media, ads, website, and marketing campaigns
  • Create innovative packaging designs that enhance product appeal and shelf presence
  • Design catalogs, brochures, and print materials aligned with brand identity
  • Ensure consistency across all visual communication touchpoints
  • Manage multiple design requirements with quick turnaround times
  • Contribute to evolving and strengthening the brand identity and visual language
  • Translate marketing and product goals into compelling visual storytelling
  • Create designs that balance aesthetics with performance (engagement & conversions)
  • Explore and integrate AI-powered design tools (e.g., Midjourney, Photoshop AI, RunwayML)
  • Develop templates, workflows, or assets to improve speed and efficiency
  • Experiment with new formats and creative approaches
  • Deliver print-ready files with correct specifications and color profiles
  • Coordinate with vendors for packaging and print production when required
  • Ensure output quality across both digital and print formats
  • Work closely with marketing, product, and content teams
  • Collaborate with external freelancers or agencies when required
  • Present design concepts and incorporate feedback effectively

Requirements

  • 2–4 years of experience in brand/design roles (startup or agency preferred)
  • Strong portfolio showcasing packaging, social media creatives, and branding work
  • Experience working on D2C or consumer brands is highly preferred
  • Proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign) and/or Figma
  • Understanding of social media formats, performance creatives, and digital design trends
  • Basic understanding of print production and packaging design
  • Experience coordinating with vendors for packaging and print execution
  • Strong typography, layout, and visual storytelling skills
  • Good understanding of consumer psychology and visual communication
  • Awareness of marketing performance metrics (CTR, ROAS, conversions) and how design impacts them
  • Open to feedback and able to iterate quickly based on inputs
  • Strong collaboration skills with cross-functional teams
  • Ability to work in a fast-paced environment and manage multiple projects
  • High attention to detail and ownership mindset

What Success Looks Like

  • High-performing creatives that drive engagement and conversions
  • Strong, consistent, and premium brand identity across all touchpoints
  • Fast turnaround and ability to handle multiple projects
  • Effective collaboration with cross-functional teams

Preferred Skills (Good to Have)

  • Experience with AI design tools and workflows
  • Exposure to packaging materials and printing processes
  • Basic motion graphics or video editing skills
  • Experience in wellness, fitness, or D2C brands
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