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ClosedPosted 65 days ago

Assistant Brand Manager

Scrabble & Jigsaw

Where
Thane

This posting closed on 2026-10-23.

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This job: posted 65 days ago

The posting

Assistant Manager – Brand Marketing

## Company Overview Not specified

## Job Summary We are seeking an Assistant Manager – Brand Marketing to support the development and execution of the brand’s marketing strategy. This role involves working across various aspects of brand building, campaigns, consumer insights, content, and cross-functional execution to enhance brand awareness and drive business growth.

## Responsibilities - Support the development and execution of brand marketing strategies and campaigns in alignment with business objectives. - Plan and execute 360° marketing campaigns across digital, social, influencer, retail, and other relevant channels. - Collaborate closely with creative, content, media, social, and external agency partners to deliver effective campaigns. - Develop a strong understanding of consumer behavior, market trends, and competitor activity. - Contribute to brand positioning, communication, messaging, and overall brand identity. - Utilize consumer and campaign insights to identify opportunities for brand growth. - Track campaign performance and prepare reports with actionable insights. - Collaborate with sales, product, e-commerce, and other internal teams for seamless execution. - Support brand launches, activations, partnerships, and other initiatives. - Ensure consistency of brand communication across all consumer touchpoints.

## Qualifications - 2–4 years of experience in Brand Marketing, preferably within a consumer-facing business. - Experience in D2C (Direct-to-Consumer), FMCG (Fast-Moving Consumer Goods), consumer brands, or high-growth businesses is preferred. - Strong understanding of brand building, consumer marketing, and campaign execution. - Excellent communication, project management, and stakeholder management skills. - Ability to work with creative teams and translate business objectives into compelling consumer communication. - Strong analytical mindset with the ability to interpret marketing and consumer data. - Ability to thrive in a fast-paced, dynamic environment with multiple priorities.

## Preferred Skills - Candidates with experience in D2C brands or emerging consumer brands that have been scaled under larger traditional FMCG organizations are preferred, as they bring exposure to both high-growth environments and structured brand-building practices.

## Experience 2–4 years of experience in Brand Marketing, particularly within D2C or FMCG sectors.

## Environment The work location is Thane, and the role may involve a blend of in-office and remote work settings, depending on company policies.

## Salary Not specified

## Growth Opportunities Not specified

## Benefits Not specified

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