The posting
Lead generation is where you start — not where you stop.
Hi! We're Smartsourcing, and we help fast-moving US businesses build the outbound engine that fills their pipeline — we're looking for a Sales Development Representative (B2C) whose main game is lead generation, but who's ready to run the whole play, from first call to close, when it's called for.
Where? JEG Tower, Archbishop Reyes, Corner Acacia St., Barangay Kamputhaw, Cebu City, 6000 Cebu
About this talent pool: This is an ongoing, open invitation for our talent pool. When you apply, our team reviews and pre-qualifies your profile so we're ready to reach out the moment a suitable role opens up. Applying doesn't guarantee employment, but we keep your details on file and get in touch when there's a fit. If this sounds like you, we'd love to have you on our radar.
About the Role
You'll work outbound for US-based consumer clients — mostly generating and qualifying leads but flexing into full-cycle selling when an account needs it. The common thread is discipline: clean CRM records, logged interactions, and follow-up that never slips. Onsite in Cebu, US-aligned hours.
Key Responsibilities
Outbound & Lead Generation
- Make high-volume outbound cold calls to prospective US consumers from provided and self-sourced lists.
- Qualify leads against client criteria and book appointments or hand off sales-ready prospects.
- Research and build target lists to keep the top of the funnel full.
Follow-Up & Nurture
- Run structured multi-touch follow-up across calls, email, and SMS until a clear outcome is reached.
- Re-engage cold, aged, and no-answer leads to recover pipeline value.
- Manage call-back schedules so no committed follow-up is missed.
Full-Cycle Sales (as required)
- Progress qualified leads through the sales process, from discovery to close, depending on client needs.
- Handle objections and negotiate toward committed outcomes.
- Adapt between pure lead-gen and full-cycle selling based on the account you're supporting.
Pipeline Hygiene & CRM Administration
- Log every call, note, and outcome accurately in the CRM in real time.
- Keep records clean and current — correct stages, disposition codes, contact details, and next steps.
- Maintain data integrity across the pipeline and flag duplicates, dead leads, and gaps.
- Prepare simple activity and conversion reporting on calls made, contacts reached, and appointments set.
Coordination & Admin
- Coordinate handoffs to client sales teams with complete, accurate context.
- Keep documentation, scripts, and lead-source tracking organized and up to date.
Artificial Intelligence (AI) Readiness and Digital Enablement
- Maintain baseline AI literacy and use approved AI tools responsibly, in line with company policies, data privacy, information security, and client confidentiality obligations.
- Apply sound judgment by validating outputs and avoiding overreliance, ensuring accuracy and accountability in all work delivered.
- Participate in AI readiness trainings and proactively identify opportunities for process improvement through automation and responsible AI integration.
What You'll Need to Succeed
Experience
- Proven offshore sales or lead generation experience for international clients — required.
- Hands-on outbound cold calling experience, ideally into US or Western consumer (B2C) markets — required.
- Track record of hitting call, contact, or appointment-setting targets.
- Experience managing follow-up cadences and re-engaging aged leads.
- Exposure to full-cycle selling (discovery through close) is advantageous.
Skills & Behaviours
- Confident, clear phone presence with a neutral or US-friendly accent and strong spoken English.
- Genuinely organized — strong pipeline hygiene, disciplined CRM habits, and reliable admin follow-through.
- Resilient and self-motivated; comfortable with high call volumes and rejection.
- Detail-oriented, with accurate data entry and note-taking.
- Willing and able to work US-aligned hours, onsite in Cebu.
Tools
- Working knowledge of a CRM such as Salesforce, HubSpot, or similar — required.
- Comfort with dialers, email/SMS outreach tools, and basic spreadsheets.
Education
- Any relevant tertiary qualification is advantageous but not required — experience matters most.
Benefits
Step Into the Smartsourcing Experience
Smartsourcing was created with one mission: to change lives. We're here to ensure that businesses flourish and, just as importantly, that every member of the crew is inspired, supported, and set up to thrive. For the fifth year running, we've been recognized as one of HR Asia's Best Companies to Work For. This award isn't just a title--it's a testament to our commitment to making Smartsourcing an incredible place to build a career.
Why You'll Love Working Here
At Smartsourcing, we believe the best work comes from people who feel seen, heard, and valued. That's why we're all about fostering an environment where you can be your true self. We take pride in being certified as a Great Place to Work, because we know that when you love where you work, extraordinary things happen. Here's just a glimpse of what we offer:
- 5-day Christmas Leave (unwrap real time off)
- Healthcare from Day 1 for you and your family (because healthcare matters)
- Free lunch and barista-crafted coffee daily (we take our caffeine seriously)
- Night shift differential for evening schedules
- Subsidized gym membership and sports wellness clubs
- Smartsourcing Exclusives (deals made just for you)
- Themed BFFs, monthly knockoffs, summer parties
- Community give-back programs and personal development workshops
We're not just another outsourcing company. We're building something that actually matters here a place where good work meets good culture.
If pipeline is your playground, this one's yours. Apply now.
