The posting
Sales Manager
We are looking for a proactive and customer-focused Sales Manager to drive business growth by developing new customers and building long-term relationships with our international customer base across different countries and regions.
As an electronic components distributor with our own online platform, we provide customers worldwide with reliable sourcing, competitive pricing, and efficient supply chain solutions. The successful candidate will be responsible for actively identifying and developing new business opportunities in international markets, expanding our customer base, and maintaining strong relationships with existing customers across various countries and regions.
In addition, the role involves managing key customer accounts, coordinating internal resources, and ensuring a seamless customer experience throughout the entire sales process, from quotation and order processing to delivery and invoicing. The ideal candidate should have a strong business development mindset, excellent communication skills, and the ability to build lasting partnerships with customers in different markets.
Key Responsibilities
1. International Customer Development & Account Management
l Proactively develop, acquire, and manage customers across different countries and international markets to drive business growth.
l Identify potential customers, establish new business relationships, and expand the company's presence in existing and emerging markets.
l Manage and grow assigned customer accounts, serving as the primary point of contact for commercial and operational matters.
l Build strong, long-term relationships with international customers by understanding their business needs, product requirements, purchasing cycles, and supply chain challenges.
l Maintain regular communication with existing customers to strengthen engagement, improve customer retention, and identify opportunities for business expansion.
l Promote the company's product portfolio, sourcing capabilities, and online platform to generate additional sales opportunities.
2. Business Development & Market Intelligence
l Develop and execute business development strategies to acquire new customers and expand the company's international customer base.
l Proactively identify and approach potential customers, explore new markets, and convert business leads into long-term customer relationships.
l Identify customer product needs and sourcing opportunities through regular communication, market research, networking, and industry analysis.
l Monitor market trends, component availability, pricing movements, and industry developments to identify new business opportunities and provide relevant sourcing solutions.
l Develop existing accounts through cross-selling, upselling, and new product introductions.
l Work towards achieving sales targets, revenue growth, and customer acquisition objectives.
3. Quotation & Sales Support
l Own the customer Quote-to-Order process and drive quotation activities in line with sales objectives.
l Coordinate internal resources to prepare timely and competitive quotations based on customer requirements.
l Evaluate product availability, lifecycle status, including EOL (End-of-Life) and NCNR (Non-Cancellable, Non-Returnable) conditions, and communicate relevant risks to customers.
l Negotiate pricing, margins, and quotation markups within company guidelines to achieve business objectives.
l Communicate price adjustments, supplier price increases, product changes, and other commercial updates to customers in a timely manner.
4. Order Management & Customer Service
l Support the complete Order-to-Invoice process, including product sourcing, order placement, order holds, transaction processing, order tracking, and invoicing coordination.
l Work closely with internal teams and external suppliers to ensure customer requirements are fulfilled accurately and orders are delivered on time.
l Coordinate resources across sales, purchasing, logistics, engineering, and other functions to resolve customer issues efficiently.
l Provide customers with timely updates on order status, product availability, lead times, delivery schedules, and potential supply risks.
5. Quality & Issue Resolution
l Act as the primary customer interface for quality-related matters, including corrective actions, quality investigations, and Field Quality Reports.
l Coordinate with relevant internal teams and suppliers to investigate and resolve customer complaints and product-related issues.
l Ensure customer issues are followed through to resolution and maintain clear communication throughout the process.
6. Inventory & Commercial Operations
l Monitor and maintain inventory integrity for assigned accounts and support initiatives to minimize inventory write-offs, bill-backs, and other commercial risks.
l Identify potential excess, obsolete, or slow-moving inventory risks and coordinate appropriate actions with relevant teams.
l Maintain accurate customer, quotation, order, and product information in internal systems.
7. Cross-Functional Collaboration
l Work closely with Sales, Purchasing, Operations, Logistics, Engineering, and other internal teams to deliver end-to-end solutions for customers.
l Facilitate communication between customers and internal/external resources to ensure smooth execution of customer requirements.
l Contribute to continuous improvement of sales processes, customer experience, and operational efficiency.
Requirements
l Diploma or Bachelor's degree in Electronics, Sales, Marketing, Engineering, Supply Chain, or a related discipline.
l At least 5 years of relevant experience in electronic components distribution or a related industry.
l Experience in electronic components, semiconductors, electrical products, or industrial distribution is a strong advantage.
l Proven experience in international sales, business development, and customer account management, with a track record of developing new customers and growing existing accounts preferred.
l Strong commercial sense with the ability to understand customer requirements, pricing, margins, and business opportunities.
l Excellent communication and interpersonal skills, with the ability to establish and maintain relationships with customers across different countries and regions.
l Strong business development, negotiation, problem-solving, and coordination skills.
l Able to manage multiple customer accounts and priorities in a fast-paced environment.
l Good analytical skills with the ability to conduct market research, identify potential customers, and develop new business opportunities.
l Proficient in Microsoft Office and comfortable working with CRM/ERP or other sales systems.
l Fluent in written and spoken English. Exceptional written and spoken Mandarin proficiency (equivalent to or close to native level) is required to support the China team in communicating with and managing clients across Asia.
l Proactive, detail-oriented, customer-focused, and results-driven, with a strong desire to achieve sales growth.
l Comfortable working independently, taking initiative in customer development, and collaborating effectively with cross-functional teams.
l What You Will Bring
l A strong business development mindset with the ability to proactively identify, approach, and acquire new customers in international markets.
l The ability to build and maintain long-term business relationships with customers across different countries and regions.
l A customer-first mindset and passion for growing customer accounts and creating new business opportunities.
l The ability to combine sales development, account management, product sourcing, and commercial execution.
l A proactive and results-driven approach to identifying opportunities, overcoming challenges, and driving business growth.
l The ability to work effectively in an international, fast-paced, and technology-driven distribution environment.



