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Open nowPosted 564 days ago

小红书信息流投放

voolgacn/index17 open roles

Where
Shanghai, Chinese Mainland
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Your applicationOpen now小红书信息流投放voolgacn/index · Shanghai, Chinese Mainland
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The clock on this job

Early applications get read.

11.8% of postings close within 7 days. Measured by our own scanner across the market.

Share of postings closed within
  1. 2.1%1 day
  2. 4.4%3 days
  3. 11.8%7 days
  4. 18.6%14 days
  5. 35.6%30 days
  6. 45.1%60 days
This job: posted 564 days ago

The posting

岗位职责: 1、负责小红书渠道聚光平台投放工作,了解品牌核心需求,针对品牌、产品制定合理的预算分配、投放策略与节奏、制定相应的小红书推广方案和项目复盘 2、实时监控分析投放数据,结合账户消耗、点击、曝光、ctr、cpc、cpe、ti流转等数据,进行实时把并给到数据分析报告,使投放效果达到最大化 3、跟踪日/月/年运营指标,搜集渠道市场相关信息,及时把市场动向并做出汇总分析与相应分析报告 4、密切关注同品类竞品投放效果和投放素材,关注大盘投放数据,能根据分析总结投放指导意见 5、协调配合各部门做好配合,保证广告的顺利投放和完成预期目标 6、具备较强的网感和审美能力,包括但不限于广告素材、短视频脚本、落地页、广告内容笔记等,是小红书成分党、品牌党、内容党的资深用户。

任职资格: 1、对电商行业了解:美妆、日用品、3c、食品、宠物等 2、有较强的分析能力及效果评估能力 3、有良好的服务意识,沟通能力,逻辑清晰,数据思维等 4、有一定沟通能力和抗压能力,有较强的主观性与执行力,做事认真负责且有责任心 5、有一定的品牌策划能力更好(加分项)

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